Value-Based Selling Training | Sales Training in Ouagadougou

Home

Courses

Sales Training

Value Based Selling Training

Ouagadougou

Understand how to develop the strategic and tactical focus skills to become market savvy
Learn how to sell value in challenging times and markets using various methods
Acquire knowledge of Value-Based Selling strategies to reinforce the selling & the value

Dates & Prices Dates & Prices

Course information

Value Based Selling Training Course Outline

Module 1: Value-Based Selling

What is Value-Based Selling?
Principles of Value-Based Selling Methodology
Value-Based Selling Process and Techniques
Differences and Similarities Between Value-Based Selling and Value-Added Selling

Module 2: Value-Added Selling Philosophy

Real Meaning of Value
Value ADD-ITUDE
Customer-Focused Value
Seller-Focused Value
Value-Added Selling
Characteristics of Value-Added Salespeople
Price Facts

Module 3: Critical Buying Path, Value-Added Sales Process, and Customer Messaging

Paradigms of Buying
Critical Buying Path in Value-Added Selling
Value-Added Sales Process and its Strategic Overview
Customer Messaging
Value Added

Module 4: High-Value Target Account Selection and Target Penetration

Power of Discernment
Strategic Focus: Developing Market Savviness
Tactical Focus: Targeting Specific Accounts
- Awareness of Your Profit Piranhas
Account Penetration Rules
Level I, II, and III Decision Makers
How to Talk Like a Level I, II, or III Decision Maker?

Module 5: Value-Added Selling Strategies

Customerising – as a Process
Positioning – Seller's Position in Buyers' Mind
Differentiating –Definable and Defendable Differences as a Seller
Presenting – Personalising Your Message and Maximise Perceived Value
Supporting – Supporting Strategies with Process and People Support
Relationship Building – Cornerstone of Value-Added Selling
- Principles of Relationship Building
Tinkering – Responding to Your Customers in their Doubts
- How is Tinkering Done?
Value Reinforcement – Vital Components of Customer-Messaging Campaign
Leveraging – Strategy for Maximising, Optimising, and Multiplying Efforts

Module 6: Value-Added Selling Tactics

Canvassing –Process of Identifying New Sources of Business
Getting Appointments – Four-Step Method for Getting Appointments
Pre-Call Planning - Planning Your Sales Call
Opening Stage – Impact Opening of Sales Call
Needs-Analysis Stage – Analysing Buyer's Needs to Sell Added Value
Presentation Stage – Selling Three Dimensions of Value
Commitment Stage (Closing) – Closing Sales on Right Time
Handling Objections – Elaborated Ways to Respond to Price Objections
Post-Call Activities – Conducting Post-Call Review

Who should attend this Value Based Selling Training Course?

Our Value Based Selling Course is designed to equip delegates with the skills and strategies necessary to excel in the art of selling by focusing on delivering value and addressing the specific needs of customers. This Sales Course is especially beneficial for the following professionals:

Sales Professionals
Business Development Managers
Team Leaders
Freelancers and Consultants
Entrepreneurs and Business Owners
Product Managers
Sales Managers

Prerequisites of the Value Based Selling Training Course

There are no formal prerequisites for this Value Based Sales Course. However, a basic understanding of relationship building, sales pitching, and strong communication skills would be beneficial for the delegates.

Value Based Selling Training Course Overview

Value Based Selling can be described as the method of understanding and strengthening reasons why an offer is valuable to a prospective client or customer. In the Value-Based Selling approach, the clients become the centre of focus. It concentrates on the product or service that provides value to the customer.

Value Based Selling is used to satisfy clients or customers and presents a buying situation to them where the clients are more focused on realising the benefits than the price. It enables sellers to close transactions frequently with better profit margins successfully and saves time that can then be dedicated to more customers. This course is beneficial for Sales Professionals, Sales Managers, and Team Leaders.

In this 1-day Value Based Selling Training Course by The Knowledge Academy, delegates get a comprehensive understanding of Value-based Selling, the real meaning of value, the seller focused value, the Value-Added Selling philosophy, and the characteristics of a value salesperson. In this Value Based Sales Training Course, they learn to accumulate the knowledge of the value-added sales process in detail, to capture the right clientele.

Course Objectives

To accumulate the knowledge of value-added selling philosophy
To learn the characteristics of a value-added salesperson
To understand the process of developing market savviness
To learn to present and personalise messages to maximise the perceived value
To get familiar with vital components of the customer-messaging campaign

Completing the Value Based Selling Training Course equips delegates with the essential knowledge and skills to prioritise customer satisfaction, close deals more effectively with improved profit margins, and unlock numerous career advancement opportunities in their profession with a higher income potential.

What’s included in this Value Based Selling Training?

World-Class Training Sessions from Experienced Instructors
Value Based Selling Certificate
Digital Delegate Pack

Why choose us

Our Ouagadougou venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Ouagadougou is the capital city of Burkina Faso. It is the economic and cultural centre of the nation. This city is the largest in the country with an estimated population of 1.5 million people. The primary industries in this area are the food processing and textiles industries. The current unemployment rate in Burkina Faso doubled between 2013 and 2014. It went from 3.3 to 6.6, this was an all-time high for the country. The literacy rate in Ouagadougou isn’t high but there are still 2 universities in the city. University of Ouagadougou is the larger of the two and was founded in 1974. It has around 40,000 students which is about 85% of the nation university students. This university is seen to offer educational, cultural and economic benefit to the country.

Address

Joly Hôtel,
rue Bitto,
Ouagadougou,
Centre,
Burkina Faso

T: +44 1344 203 999

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Value-Based Selling Training | Sales Training in Ouagadougou. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Learn more in our FAQs

Unlock your potential with The Knowledge Academy's Value-Based Selling Training | Sales Training in Ouagadougou, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Learn more in our FAQs

Experience the most sought-after learning style with The Knowledge Academy's Value-Based Selling Training | Sales Training in Ouagadougou. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Value-Based Selling Training | Sales Training in Ouagadougou sessions.

Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Learn more in our FAQs

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

Learn more in our FAQs

What our customers are saying

Value-Based Selling Training | Sales Training in Ouagadougou FAQs

What is Value Based Selling?

Value-Based Selling is a sales approach that prioritises the unique value and benefits a product or service offers to the customer, rather than simply competing on price. This method involves understanding the customer's needs, challenges, and goals, and then aligning the product's features with those needs. This approach not only differentiates the product from competitors but also fosters stronger customer relationships based on trust and perceived value, rather than cost alone.

Are there any prerequisites to attend this Value Based Selling Training?

Who should attend these Value Based Selling Training Courses?

Sales Professionals, Account Managers, and Business Development Representatives aiming to enhance their selling strategies should attend this course.

Why is Value-Based Selling successful?

Value-Based Selling is successful because it aligns the sales approach with the customer's needs, emphasising benefits and outcomes, leading to higher customer satisfaction and loyalty.

What is the difference between price and value?

Price is the monetary cost of a product or service, while value refers to the perceived benefits and worth that the customer derives from it.

What will I learn in this Value Based Selling Training?

You will learn to identify customer needs, communicate value effectively, differentiate yourself from competitors, and close deals by focusing on value rather than price.

What are the benefits of taking this Value Based Selling Training?

Benefits of this course include improved sales performance, enhanced customer relationships, higher deal closure rates, and the ability to sell based on value rather than just price.

What does this Value Based Selling Certification aim to achieve?

This training certification aims to validate your expertise in selling based on value, demonstrating your ability to meet customer needs and drive sales success.

What is included in this Value Based Selling Training Course?

This course comes with a 1-day training session from experienced trainers, a digital delegate pack, and a certificate upon completion of the course.

Do you offer 24/7 support for this Value Based Selling Course?

Yes. The Knowledge Academy offers 24/7 support for delegates before, during, and after this course.

What is the significance of holding a Value Based Selling Certification?

Holding this certification demonstrates your proficiency in value-based selling, making you a more attractive candidate for sales roles.

What is the duration of this Value Based Selling Course?

The duration of this course spans 1 day.

Which individuals or roles require Value Based Selling Certification?

Sales Professionals, Account Managers, and Business Development Representatives looking to enhance their sales strategies can benefit from this certification.

Do you provide self-paced Value Based Selling Training Course?

The Knowledge Academy provides flexible self-paced training for these courses. Self-paced training is beneficial for individuals who have an independent learning style and wish to study at their own pace and convenience.

What is the difficulty level of this Value Based Selling Certification Course?

The course is moderately challenging and suitable for both beginners and experienced sales professionals.

What jobs can I expect based on this Value Based Selling Course?

After completing the Value Based Selling Course, you can expect job opportunities in roles such as Sales Representative, Account Manager, Business Development Executive, and Sales Consultant.

Do you provide corporate training for this Value Based Selling Course?

Yes, corporate training options are available to help organisations enhance their teams' value-based selling skills.

Who should I contact if I am unable to access this Value Based Selling Training Course?

Should you encounter any difficulties accessing the course materials, our customer support team is available to assist and promptly resolve any issues you may encounter.

Why should I take Value Based Selling Course?

The course equips you with essential skills to sell based on value, enhancing your sales effectiveness and career prospects.

What is the qualification for this Value Based Selling Training Course?

No formal qualifications are required for the Value Based Selling Training Course. However, experience in sales or customer engagement can be helpful.

What to do after this Value Based Selling Training Course?

Apply your skills in real-world sales scenarios, pursue advanced certifications, or focus on high-value sales opportunities to maximise your impact.

Do you need Sales Certification before completing Value Based Selling Training?

No, prior sales certification is not required, but it may enhance your understanding of the concepts covered.

Is it necessary to have a background in other Sales Courses to take Value Based Selling Training?

No, a background in other sales courses is not necessary, though it may enhance your learning experience.

What is the cost/training fees for Value Based Selling Training in Ouagadougou?

The training fees for Value Based Selling Trainingin Ouagadougou starts from $1295

Which is the best training institute/provider of Value Based Selling Training in Ouagadougou?

The Knowledge Academy is the Leading global training provider for Value Based Selling Training.

What are the best Sales Training courses in Ouagadougou?

Please see our Sales Training courses available in Ouagadougou

Why choose us

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

Many delivery methods

Flexible delivery methods are available depending on your learning style.

High quality resources

Resources are included for a comprehensive learning experience.

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

Looking for more information on Sales Training?

Back to course information

Upcoming classes
Package deals

Get a custom course package

We may not have any package deals available including this course. If you enquire or give us a call on +44 1344 203 999 and speak to our training experts, we should be able to help you with your requirements.

Book now