Course information

Online Reputation Management Training Course Outline

Module 1: Overview of Online Reputation Management

  • What is Online Reputation Management?
  • Why Need to Manage Online Reputation?
  • Online Reputation Management Strategies
  • Benefits of Managing Online Reputation

Module 2: Establish a Foundation of Online Reputation Management

  • How to Set the Foundation for Successful Online Reputation Management?
  • What is a Socialising Business?

Module 3: Social Listening of Reputation Management

  • What is Social Listening?
  • What is Social Media Monitoring?
  • Benefits of Social Media Monitoring
  • Benefits of Social Listening
  • Difference Between Social Media Monitoring and Social Listening

Module 4: Respond in Online Reputation Management

  • What is Online Response Management?
  • Strategies for Perfect Online Response Management
  • How to Handle Online Reputation?

Module 5: Techniques for Big Brands 

  • How Online Reputation Management Is Different for Enterprises and Executives? 
  • Online Reputation Management Techniques for Brands
  • Online Reputation Management Tools

Module 6: Measure Your Online Reputation

  • Online Reputation Metrics You Should Track
    • Online Reviews Volume and Quality
    • Web Traffic
    • Conversion Metrics
    • Google PageRank
    • Social Reach
    • Sentiment Analysis
    • Share of Voice

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Who should attend this Online Reputation Management Training Course?

The Online Reputation Management Course is designed for individuals and professionals who aim to enhance their skills and knowledge in effectively managing their online presence and reputation. This course can benefit a wide range of professionals, including: 

  • Marketing Professionals 
  • Business Owners 
  • Public Relations Professionals 
  • Social Media Managers 
  • Reputation Managers 
  • Communication Professionals 
  • Customer Service Professionals 

Prerequisites of the Online Reputation Management Training Course

There are no formal prerequisites for this Online Reputation Management Course.

Online Reputation Management Training Course Overview

Online reputation management is the process of improving or restoring the name or brand’s good standing. It eliminates the negative material on the internet with positive material to improve customers’ trust.

This 1-day Online Reputation Management course provides comprehensive knowledge to monitor discussions about the brand and respond correctly to negative comments. Delegates will learn introduction, how to establish a foundation, free social media monitoring tools, deal with complaints, complaint escalation plan and build your customers into your R&D.

Delegates will be able to understand what they can do to improve online reputation management and take proactive measures to protect their reputation now and in the future.

Course Objective

  • To understand the fundamentals of online reputation management.
  • To develop strategies for monitoring and managing brand reputation.
  • To identify and handle negative feedback and online crises effectively.
  • To create proactive plans to build a positive online presence.
  • To use social media tools to track brand sentiment and engagement.
  • To implement SEO techniques to influence search results in favour of your brand.
  • To learn how to engage with customers and stakeholders online.
  • To evaluate and measure the success of online reputation management efforts.

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What’s included in this Online Reputation Management Training Course?

  • World-Class Training Sessions from Experienced Instructors    
  • Online Reputation Management Training Certificate 
  • Digital Delegate Pack

Why choose us

Our Sofia venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Sofia is the capital city of Bulgaria, situated within the Balkan Peninsula, it is one of the biggest cities in the European Union ranked at 15th. Sofia which is Bulgaria’s biggest city is also home to an estimated 1,228,282 people as of 2014. Sofia has a relatively high unemployment rate of 01.10% whilst the average rate for Bulgaria is 09.20%. Education within Sofia is very important, there are a number of different types of schools available for students to attend, which can either be public or private. There are currently 77 private schools, 8 arts schools, 4 sports schools and 13 schools for the disabled. The public schools within Sofia consist of 5 primary schools, 77 middle schools and 187 secondary schools.Sofia has a number of different universities and colleges that are available for students to attend. The higher education within the city is highly recognised as it is home to four of the highest ranking national universities within Bulgaria.These include the University of Architecture, Civil Engineering and Geodesy, University of National and World Economy, the Technical University of Sofia as well as Sofia University which is one of the best top ranking universities within the top 4 percent of QS world university rankings as well as the top national ranking.

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Address

Sofia City West,
Boulevard Totleben 53-55,
1606 Sofia

T: +44 1344 203 999

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Online Reputation Management Training in Sofia. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Online Reputation Management Training in Sofia, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Online Reputation Management Training in Sofia. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Online Reputation Management Training in Sofia sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Online Reputation Management Training in Sofia FAQs

Online Reputation Management (ORM) is the practice of monitoring and managing how a brand or individual is perceived online. It involves addressing negative content, promoting positive visibility, and engaging with audiences to maintain a favourable reputation across digital platforms.
There are no formal prerequisites for this Online Reputation Management Course.
The Online Reputation Management Course is designed for individuals and professionals who aim to enhance their skills and knowledge in effectively managing their online presence and reputation.
Increase sales, build credibility, online insights, reveal your best side and recruitment are the impact of ORM on business.
Brand monitoring, sentiment analysis, negative comment management, reputation building, and strong brand presence are the strategies of online reputation management.
In this training course, delegates will have intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.
This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.
No, there is no formal exam at the end of this course. However, delegates are assessed through practical exercises and activities throughout the training to ensure they understand and can apply the concepts effectively.
Yes, there are other Online Reputation Management Course offered by The Knowledge Academy in Sofia
Upon completion of this course, you can pursue roles such as Social Media Manager, Digital Marketing Specialist, Public Relations Officer, or Reputation Manager. These positions focus on managing and enhancing online brand perception and engagement.
Online Reputation Management Course can benefit a wide range of professionals, including Marketing Professionals, Business Owners, Public Relations Professionals, Social Media Managers, Reputation Managers, Communication Professionals, And Customer Service Professionals, all of whom play a key role in managing and shaping online reputations.
Online Reputation Management Course helps grow your business by teaching strategies to manage and enhance your online reputation, attract positive customer engagement, and respond effectively to negative feedback, ultimately building trust, improving brand image, and driving customer loyalty and business growth.
The Knowledge Academy in Sofia stands out as a prestigious training provider known for its extensive course offerings, expert instructors, adaptable learning formats, and industry recognition. It's a dependable option for those seeking this course.
The training fees for Online Reputation Management Trainingin Sofia starts from €1195
The Knowledge Academy is the Leading global training provider for Online Reputation Management Training.
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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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