20 Best Real Estate Software for Your Business Needs

The question of how to become or remain competitive in today’s real estate market is a matter of harnessing the best tools to help you do your job, serve your customers better, work more efficiently, and make more money. Real Estate Software has become one of the key tools for real estate agents, brokers and property managers for managing list of properties, costs associated with them, and customer relations effectively. 

Whether you’re looking for a tool to streamline lead generation, enhance your property marketing, or better manage customer interactions, there’s a Real Estate Software solution that fits your needs. In this blog, we’ll walk you through the 20 best Real Estate Software tools, each designed to address unique needs in the industry.  

From popular choices like RealScout and BoldLeads to specialised tools such as Spacio and Showcase IDX, we’ve got you covered with insights on how each software can help elevate your real estate business. 

Table of Contents 

1) What is Real Estate Software? 

2) The 20 Best Real Estate Software 

a) RealScout 

b) BoldLeads 

c) kvCORE Platform 

d) Expensify 

e) Amitree Folio 

3) Benefits of Using Real Estate Software 

4) Conclusion 

What is Real Estate Software? 

Real estate software is one type of business solution software that industry players can apply in day-to-day running of business activities. The particular applications of these programs are lead management, contact management, customers support, and marketing. Real estate employees like agents, brokers, brokerage firms and investors can use these programs to ease their work.
 

The 20 Best Real Estate Software 

The following mentioned are the 20 Best Real Estate Software’s that are helpful for the businesses and enhance the experience. 

1) RealScout 

RealScout automates lead nurturing by automatically searching for and sending new, relevant MLS listings to prospects. The updates come directly from the agent’s email, enhancing branding. The app supports over 400 criteria, such as the number of bedrooms or baths, significantly increasing the number of relevant listings shown to prospects.  

Brokers and offices with teams of agents can create a branded search portal to seamlessly manage agents, properties, and leads. 

2) BoldLeads 

BoldLeads is a comprehensive real estate lead generation software that includes an integrated CRM, automated email and text messaging tools, lead generation landing pages, and follow-up funnels.  

It integrates with CRMs like Contactually and others. The company offers free onboarding and a catalogue of on-demand training classes to help agents use this technology effectively. 

3) kvCORE Platform 

kvCORE is an inclusive platform that includes a website, CRM system, and additional lead generation and nurturing tools. It offers customisable website templates for pages and blogs, messaging and automation tools like bulk text messaging and an auto-dialer, and several office components, including an accounting application and a professional presentation tool.  

This robust software is ideal for teams and brokerages, with third-party integration capabilities. 

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4) Expensify 

Expensify is an expense management system that streamlines and simplifies expense tracking. This software scans and tags receipts, generates expense reports and invoices, tracks mileage, and assists with accounting tasks. 

It allows users to take a photo of a receipt and discard it while the app automatically logs the expense, eliminating the need to keep paper receipts. Expensify also syncs with accounting software for data transfer and tax document filing. 

5) Amitree Folio 

Amitree Folio is comprehensive transaction management software for real estate agents. It uses artificial intelligence to automatically filter and organise inboxes, increasing productivity.  

Amitree Folio integrates with email to manage transactions and tasks, organising email, documents, attachments, and contacts into folders and categories. It connects email to the user’s calendar, automatically populating key dates and appointments. 

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6) Zurple 

Zurple is Real Estate Software that enhances lead generation and automates CRM engagement tools. This CRM automation simplifies lead development and increases conversions by monitoring and analysing user behaviour Zurple identifies a prospect’s budget and desired home details, then creates automated email sequences based on the clients’ individual needs. 

7) Spacio 

Spacio is a paperless open house app offering agents many useful features. It provides digital sign-in sheets that integrate with many real estate CRMs, adding prospects to the contact database. Spacio also displays targeted information to prospects by integrating with various listing platforms.  

The program has email automation for inviting and nurturing leads and can produce reports for sellers to analyse information after the open house. Agents can use Spacio on phones or tablets, eliminating the need for paperwork and folders. 

8) Magicplan 

Magicplan is a tool that creates floor plans and adds them to your listings to increase client interest in properties. Agents can create virtual tours and 3D models with this tool and a smartphone. Floor plans can be created manually by drawing with a fingertip, importing, or scanning a room with a phone.  

It’s easy to add objects, photos, and notes with the app, allowing clients to stage furniture while exploring floor plans. Magicplan can also export floor plans into several different formats. 

9) Zillow Premier Agent 

Zillow Premier Agent is a popular real estate platform and lead generation software. It helps agents build relationships with leads and create highly relevant marketing messages. 

The CRM includes task reminders, notes, and mobile notifications to enhance the customer experience. Zillow Premier Agent offers advanced marketing and advertising tactics to help agents connect with prospects. 

10) Propertybase 

Propertybase offers a comprehensive suite of real estate tools, including CRM, office processes, lead generation, scheduling, and marketing tools. The Propertybase CRM centralises contact management and connects to other lead generation resources.  

Propertybase GO is ideal for independent agents and teams, while the Propertybase Salesforce Edition provides an enterprise-level solution for brokerages and larger organisations. 

11) AreaPulse 

AreaPulse covers an updated real estate data-gathering tool that enables you to efficiently compile local market data and use the information in reports you provide your buyers or sellers. AreaPulse is one of the many important software solutions for real estate brokers with which you can create usefully informative, visually attractive, and easy to read real estate trends.  

The market reports help make more informed decisions on pricing a home or negotiating a transaction. You can also use these reports to establish credibility with your potential clients when attending your open house. 

12) Cloud Attract 

Cloud Attract, a component of the Cloud Agent Suite, is a tool designed to create engaging landing pages for both buyers and sellers. It helps you attract new leads and boost your business. Real estate professionals can benefit from its extensive customisation options, enabling more precise lead capture. 

13) Structurely 

Structurely leverages artificial intelligence (AI) to help real estate agents and small businesses save time in lead qualification. Its chatbot integrates seamlessly with your website and Facebook Messenger, handling tasks like asking questions and scheduling appointments in real time. Additionally, the mobile app allows you to use this tool on the go. 

14) Real Geeks 

Real Geeks is an affordable, all-in-one real estate marketing platform that enhances lead generation. It features automated marketing campaigns, email blasts, and lead source tracking, along with social media marketing tools and integration with various third-party tools. Real Geeks supports independent agents, teams, and brokerage firms.

15. ShowingTime 

ShowingTime is a showing and scheduling tool that simplifies scheduling open houses, showings, and appointments. The tool offers an online app for use away from the office, providing push notifications for showing requests and confirmations and syncing with your calendar. The platform tracks all listings and leads and shows times in one place. It can also generate reports such as agent activity or office inventory. 

16) Wise Agent 

Wise Agent is a powerful email and marketing automation tool designed for real estate professionals to nurture leads. It offers a variety of premade email campaigns for follow-ups with new and past clients, lead nurturing, drip campaigns, social media lead enhancements, and other marketing strategies.  

With Wise Agent, you can automate almost every aspect of your real estate lead management program. 

17) Showcase IDX 

Showcase IDX transforms your real estate website into an internet data exchange (IDX) site with its streamlined listing tool plug-in. This allows prospects to easily search listings and view an accompanying map. IDX features include polygon view for specific map area searches, property saves, Google Maps integration, and lead customisation options. 

18) KeyMe 

KeyMe is a useful tool for real estate agents that allows them to easily copy house keys. Users can take a digital photograph of a key to make a copy. They can order a key for delivery within a day or two or find a local kiosk to create a key immediately. If an agent loses a key, the app stores a backup so they can create a new one. 

19) Contactually 

Contactually is a versatile CRM software suitable for single agents, small teams, and large brokerages. It segments contacts into categories such as new leads, current clients, or housing criteria, allowing agents to create automated and personalised messages with custom templates.  

The tool monitors the sales pipeline, manages team productivity, and automates various repetitive actions, integrating with several third-party programs. 

20) Avochato 

Avochato simplifies marketing messaging to leads, prospects, and clients. It offers a desktop dashboard that allows agents to send texts to multiple recipients at once from their computers. It also provides message templates and click-to-dial capabilities.
 

This software gives agents 10 different phone numbers to easily identify specific lead sources such as online listings, open houses, or local advertising. 

Benefits of Using Real Estate Software 

The following are the benefits of using the Real Estate Software: 

a) Manage Contacts: Utilising a customer relationship management (CRM) system to manage and segment multiple contacts enhances efficiency. CRM software simplifies this by enabling the storage and sorting of customer information. 

b) Maintain Lead Generation Efforts: Real Estate Software streamlines prospecting by improving lead qualification and simplifying the lead nurturing process. Real Estate Software can automate marketing and communication, boosting sales with less effort from the agent. 

c) Integrate and Automate Business Processes: Real Estate Software can automate tasks like expense tracking and transaction management. Some products allow the integration of various third-party programs to handle complex business tasks effectively. 

d) Simplify Document Generation: Real Estate Software activities often require multiple documents and forms. Tools that create, organise, and store documents can significantly enhance processing and organisation. 

e) Schedule Client Appointments: Showing and scheduling software can manage appointments with clients or open house shows, making it easy for agents or clients to adjust schedules. 

f) Improve Efficiency: Certain tools can increase a real estate professional’s efficiency, such as creating a house key from a digital photo instead of a physical key, saving time for other operations. 

Conclusion 

The right Real Estate Software can transform your business by enhancing productivity, improving customer service, and increasing profitability. Each tool on this list addresses unique needs in the real estate industry, whether it’s generating leads, managing client interactions, or streamlining property showings. By choosing the best software for your business, you’re positioning yourself to thrive in the dynamic world of real estate. 

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