Module 1: Introduction to Google Analytics
Module 2: Implementing and Configuring Google Analytics
Module 3: Paid Search, Organic Search, PPC, CPC, and SEO
Module 4: Page Tags and Pageviews
Module 5: Google Analytics Workings
Module 6: Dashboards
Module 7: Online and Offline Campaigns
Module 8: Landing Pages
Module 9: Visitors Flow
Module 10: Converting Traffic
Module 11: Metrics
Module 12: Goal Funnels
Module 13: Ecommerce Reporting
Module 14: Table Filters
Module 15: Channels
Module 16: Custom Reports
Module 17: Defining Goals
Module 18: Understanding Campaigns and Traffic Sources
Module 19: Using Tools to Export
Module 20: Social Media Traffic
Module 21: Internal Site Search
Module 22: Events and Conversions
The Google Analytics Course is designed for professionals who want to gain comprehensive knowledge and skills in the field of Digital Marketing, covering various strategies and tactics used to promote products, services, and brands online. A variety of professionals can benefit from this course, such as:
There are no formal prerequisites for this Google Analytics Masterclass.
Google Analytics is a popular digital analytics software that is used to track and generate website reports. Google Analytics helps companies improve their marketing strategy, reduce the bounce rate, serve the target audience efficiently, and improve the conversion rate. Having extensive knowledge and skill in optimising the website's performance using Google Analytics will help individuals earn higher-paying jobs in today's competitive IT sector.
Our 1-day comprehensive course on Google Analytics provides delegates with the opportunity to tailor their knowledge and skills to monitor websites efficiently by making the best use of Google Analytics features. During this course, they will learn how to extract valuable information using Google Analytics.
They will also learn to identify trends and patterns in how visitors engage with their websites using the Google Analytics tool. Our highly expert trainers with years of teaching experience will conduct this masterclass and equip delegates with the skills to improve Google results and help you get more users on your website.
Course Objectives:
After completing the Google Analytics Certification Course under Digital Marketing Courses, delegates will be well-equipped to harness the power of Google Analytics in their Digital Marketing endeavours. They will possess the skills to analyse website performance, track conversions, and refine marketing strategies effectively, ultimately leading to improved outcomes in their pursuit of other Digital Marketing Courses.
Why choose us
To make sure you’re always connected we offer completely free and easy to access wi-fi.
To keep you comfortable during your course we offer a fully air conditioned environment.
IT support is on hand to sort out any unforseen issues that may arise.
This location has full video conferencing equipment.
Nearby Locations include:
Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Google Analytics Certification in Teesside. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Unlock your potential with The Knowledge Academy's Google Analytics Certification in Teesside, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
Experience the most sought-after learning style with The Knowledge Academy's Google Analytics Certification in Teesside. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Google Analytics Certification in Teesside sessions.
Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience
We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible
Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment
Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value
Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.
Leverage benefits offered from a certification that fits your unique business or project needs
Cut unnecessary costs and focus your entire budget on what really matters, the training.
Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings
The course know-how will help you track and evaluate your employees' progression and performance with relative ease
I learned so much about reporting in Google Analytics from the Knowledge Academy. I can't wait to deploy the skills that I gained in our next digital marketing campaign.
Very helpful training and friendly trainer
Ayan presented really well, especially in regard to responding to our questions.
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Flexible delivery methods are available depending on your learning style.
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
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Total without package: £4975
Package price: £2995 (Save £1980)
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If you miss out, enquire to get yourself on the waiting list for the next day!
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