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Module 1: Introduction to Search Engine Marketing (SEM)
Module 2: Search Engines and Marketing
Module 3: Introduction to Keywords
Module 4: Introduction to Quality Score
Module 5: Exploring Search Engine Optimisation
Module 6: SEM and Other Marketing Types
Module 7: Setting Search Engine Marketing Strategy
Module 8: Analysing SEM Strategy Efficiency
The Search Engine Marketing (SEM) Training Course is designed for professionals who want to learn how to effectively use search engine marketing techniques, including paid advertising (PPC), to promote products, services, and brands through search engines like Google. A variety of professionals can benefit from this course, such as:
There are no formal prerequisites for this Search Engine Marketing (SEM) Training Course.
Search Engine Marketing (SEM) is a Digital Marketing strategy used to increase a website's visibility in Search Engine results pages. It encompasses both organic search techniques and paid advertising campaigns, helping businesses achieve prominence in online searches
In this Search Engine Marketing (SEM) Training, delegates will learn about search engines, search engine market share, and search engine advertising. Delegates will get an understanding of how keywords work, and also about bidding. In addition, they will gain knowledge of the quality score and various factors influencing the quality score.
This 1-day training by The knowledge Academy is suitable for anyone wanting to enhance their online presence. Whether you are a Digital Marketing Manager, SEO Specialist, PPC Executive, Content Strategist, E-commerce Manager, or Marketing Consultant, our Digital Marketing Courses have got you covered. Delegates will learn to create campaigns, ads, and set up conversion tracking in AdWords accounts.
Course Objectives
By the end of this training, delegates will be familiar with on-page and off-page SEO and will be able to set up effective SEM strategies and analyse its efficiency with ease.
Why choose us
To make sure you’re always connected we offer completely free and easy to access wi-fi.
To keep you comfortable during your course we offer a fully air conditioned environment.
IT support is on hand to sort out any unforseen issues that may arise.
This location has full video conferencing equipment.
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Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Search Engine Marketing (SEM) Training | Digital Marketing Course in Exeter. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Unlock your potential with The Knowledge Academy's Search Engine Marketing (SEM) Training | Digital Marketing Course in Exeter, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
Experience the most sought-after learning style with The Knowledge Academy's Search Engine Marketing (SEM) Training | Digital Marketing Course in Exeter. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Search Engine Marketing (SEM) Training | Digital Marketing Course in Exeter sessions.
Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience
We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible
Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment
Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value
Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.
Leverage benefits offered from a certification that fits your unique business or project needs
Cut unnecessary costs and focus your entire budget on what really matters, the training.
Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings
The course know-how will help you track and evaluate your employees' progression and performance with relative ease
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Flexible delivery methods are available depending on your learning style.
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
We may not have any package deals available including this course. If you enquire or give us a call on 01344203999 and speak to our training experts, we should be able to help you with your requirements.
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