Personal Development Training | Self-Publishing Masterclass in Helsinki

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Self Publishing Course

Helsinki

Gain in-depth knowledge of the basics of book publishing to start a company.
Acquire information about the procedure for publishing and advertising a book.
Get familiar with the reasons and benefits of self-publishing a book in the market.

Dates & Prices Dates & Prices

Course information

Self-Publishing Masterclass Course Outline

Module 1: Introduction to Self-Publishing

What is Self-Publishing?
Benefits of Self-Publishing
Types of Book Publishing
How to Self-Publish a Book?
Good Reasons to Self-Publish

Module 2: Basics to Start Own Publishing Company

Business Structures
Where to Look for Help
Setting Up the Business
Licenses and Taxes
Basic Laws
Keeping Records and Paying Taxes
Cost to Publish the Book

Module 3: Producing the Books According to the Requirements

Book Production Essentials
- Information Packaging
- Production and Printing Time
- Book Design and Format
- Colour Printing
- Printing Materials
Book Physical Attributes
- Book Cover and Binding
- Printing Books
Production Planning
- Estimating Sales
- Size of Inventory
- Selection of a Book Printer

Module 4: Publishing and Advertising a Book

Preparation for Publication
- International Standard Book Number (ISBN)
- Bar Codes
- Important Registrations
Marketing Channels
- Directories to List the Book In
- Own a Website
- Direct Marketing
Advertising Strategies
- Co-op Advertising
- Point-of-Purchase Sales Aids
- Online Advertising

Module 5: Pricing of a Book

Pricing Strategies
- List Price
- Pricing Formula
- Pricing Considerations
Sales Terms
- Discounts
- Terms of Sales
- Collections
- Accounts Receivable
- Returns

Module 6: Promotion of a Book

Advertising and Promotion
- Cost of Advertising
- Beginning of Promotion
- Pattern of Sales
Media and Publicity
- Key Media Contacts
- Promotional Material
- Publication Date
- Book Review
- Selecting Review Periodicals
- News Releases
- Press Kits
- Radio and Television Talk Shows
Author and Book Visibility
- Author Promotion
- Book Awards

Module 7: Markets and Distribution Channels

Sales Channels
- Wholesale vs. Retail Sales
- Distributors and Wholesalers
- Selecting a Distributor
- Bookstore Chains
- Library Trade
- School Market
- Prepublication Sales
- Non-Traditional Markets
Target Markets and Seasonality
- Target Your Markets
- Seasons Affect Your Sales
Special Sales Opportunities
- Selling to the Government and Military
- Premiums and Incentives
- Fund-raisers
- Catalos
- Subsidiary Rights
- Opportunities with Publishers
- Book Exhibits

Who Should Attend the Self-Publishing Masterclass?

The Self-Publishing Masterclass is designed for individuals who are interested in becoming authors and start their own publishing career or business. This course will benefit the following professionals:

Freelance Writers
Bloggers
Content Creators
Creative Writers
Entrepreneurs
Business Owners
Educators and Instructors

Prerequisites of the Self-Publishing Masterclass

There are no formal prerequisites to attend the Self-Publishing Masterclass. However, a basic knowledge of writing, editing and marketing would be beneficial.

Self-Publishing Masterclass Course Overview

Self-publishing refers to an author who completes the full publishing process independently or with their own resources, including editing, printing, formatting, proofreading, cover design, and book promotion. It is a vital and intriguing activity these days since it helps to distribute the book as quickly as possible while also requiring creative control over every book component. Advancing all the methods and steps of Self-Publishing a book will help learners to comprehend the purpose of publishing and marketing material, which is frequently for the benefit of the work itself. Attaining the skills and abilities of self-publishing a book can also help learners to excel as self-employed professionals and gain exponential growth.

In this 1-day Self-Publishing Masterclass, delegates will attain acquaintance about the production of books according to the requirement. They will learn all the marketing and distribution channels to make the books available to the customers and fulfilling their needs. Delegates will also learn about promoting, marketing, and distributing their published books. Our highly expert trainer with abundant knowledge will teach the delegates to get familiar with all the strategies to advertise and publish a book to succeed and build their career as authors.

It also accommodates the delegates with interesting topics, such as:

Direct marketing
Co-op advertising
Bookstore chains
Library trade
School market
Promotional material

At the end of this masterclass, delegates will be able to get familiar with all the possible factors of publishing a book so that all the struggle invested in Self-Publishing a book doesn’t go in vain. They will also be able to know the basic laws in book publishing, keep records, and pay the right taxes.

What’s included in this Self-Publishing Masterclass?

World-Class Training Sessions from Experienced Instructors
Self-Publishing Certificate
Digital Delegate Pack

Why choose us

Our Helsinki venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Helsinki is the largest city in Finland and also the capital city. The city is situated in southern Finland within the Uusimaa region with a population of around 600,700 people. Helsinki is the most populous urban area and municipality in all of Finland. Helsinki has 15 vocational institutes, 41 upper secondary schools, 190 comprehensive schools, 4 polytechnics and 8 universities. Some of the main universities in the capital are the University of Helsinki, the national dance university, the Hanken School of economics and the Aalto University. There are also some excellent science based universities in this area of Finland, such as the Arcada University of applied sciences and the Haaga-Helia University of Applied Sciences.

Address

Bulevardi Street 7
00120
Helsinki

T: +358 942454206

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Personal Development Training | Self-Publishing Masterclass in Helsinki. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

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Unlock your potential with The Knowledge Academy's Personal Development Training | Self-Publishing Masterclass in Helsinki, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Learn more in our FAQs

Experience the most sought-after learning style with The Knowledge Academy's Personal Development Training | Self-Publishing Masterclass in Helsinki. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Personal Development Training | Self-Publishing Masterclass in Helsinki sessions.

Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

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Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

Learn more in our FAQs

What our customers are saying

Personal Development Training | Self-Publishing Masterclass in Helsinki FAQs

What is Self-Publishing?

Self-Publishing is when an author self-publishes and manage the whole book publication process, including printing, distribution, and marketing.

What are the pre-requisites?

There are no formal prerequisites for attending this Self-Publishing Masterclass.

Who should attend this course?

This Self-Publishing Masterclass is ideal for anyone who wants to gain in-depth knowledge of self-publishing a book and its procedures.

What are the benefits of Self-Publishing?

Faster exposure, greater creative control, better royalties, and longer shelf life are the main benefits of Self-Publishing.

What are the essential components of the Self-Publishing team?

Beta readers, editors, proofreaders, cover designers, typesetters, ebook formatting, printers, and online/physical distributors are the essential components of the Self-Publishing team.

What is the duration of this course?

This course is [ 1 ] day(s)

What is the importance of getting published?

The importance of getting published is that it positions an individual as a leader, creates a competitive advantage, builds corporate enthusiasm and supports ongoing education, reinforces marketing initiatives, and generates leads to make the sales job easier.

What will I learn from this Self-Publishing Masterclass?

In this Self-Publishing Masterclass, you will obtain insights into the marketing and distribution channels to make the books available to the customers and fulfil their needs. You will also get familiar with the book published according to the requirements, promotion of a book, pricing, and many more concepts.

What is the cost/training fees for Self Publishing Course in Helsinki?

The training fees for Self Publishing Coursein Helsinki starts from €1195

Which is the best training institute/provider of Self Publishing Course in Helsinki?

The Knowledge Academy is the Leading global training provider for Self Publishing Course.

What are the best Personal Development Courses courses in Helsinki?

Please see our Personal Development Courses courses available in Helsinki

Why choose us

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

Many delivery methods

Flexible delivery methods are available depending on your learning style.

High quality resources

Resources are included for a comprehensive learning experience.

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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