Adobe Training | Adobe Audience Manager Training in Hong Kong

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Adobe Audience Manager Training

Hong Kong

Become familiar with the integration of Google Ads Manager successfully.
Gain knowledge of providing reports and forecasting tools efficiently.
Understand how to make interactive dashboards and trend reports.

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Course information

Adobe Audience Manager Training Course Outline

Module 1: Audience Manager

Introduction
Types of Data Collected
Data Security
Data Privacy
Data Governance
Accessibility in Audience Manager

Module 2: Features

Addressable Audiences
Administration
Algorithmic Models
Audience Lab
Audience Marketplace
Customer Data Feeds
Data Explorer
Data Export Controls
Data Sources
Declared IDs
Derived Signals
Destinations
Profile Merge Rules
Segments
Traits
Visitor Profile Viewer

Module 3: Reporting

Introduction
Reports Dashboard
General Reports
Trend Reports
Audience Optimization Reports
Interactive and Overlap Reports
Onboarding Status Report
Outbound File History
Counting Unique Users
Data Sampling and Error Rates

Module 4: API and SDK Code

Introduction
Audience API Code Migration
Data Collection Server
REST APIs
SDK Code

Module 5: Data Integration Library (DIL) API

Introduction
Class-level DIL Methods
Instance-level DIL Methods
DIL Modules
DIL Tools
DIL Use Cases and Code Samples
Flash DIL
DIL Release Notes

Module 6: Implementation and Integration Guides

Introduction
Data Integration Methods
Integrate with Google Ad Manager
Integration with Third-Party Destinations
Implementing Audience Manager
Media Data Integration
Receiving Audience Data
Sending Audience Data
Integrate with Adobe Experience Platform
Integrate with Other Cloud Applications

Who should attend this Adobe Audience Manager Training?

Adobe Audience Manager Training is designed for professionals and individuals who want to gain expertise in using Adobe's Audience Manager platform for data management and audience segmentation. Here is a list of professionals who could greatly benefit from this course:

Digital Marketers
Marketing Analysts
Data Analysts
Advertising Professionals
Media Planners
Marketing Technologists
Customer Experience Professionals

Prerequisites of the Adobe Audience Manager Training

While there are no formal prerequisites, it's highly recommended that you possess fundamental knowledge of web fundamentals, website structure, HTML-based webpages, web analysis, and basic IT concepts before delving into Adobe Experience Manager.

Adobe Audience Manager Training Course Overview

Adobe Audience Manager is a leading data management platform (DMP) that enables organisations to build unique audience profiles, delivering personalised experiences across channels. It's instrumental in enhancing marketing strategies by collecting, segmenting, and activating data from various sources, thereby allowing businesses to target the right audience with precision.

Proficiency in Adobe Audience Manager is crucial for Digital Marketers, Data Analysts, Campaign Managers, and Customer Experience Strategists. Mastering this platform empowers professionals to unify data, create actionable insights, and optimise audience engagement, making it essential for those striving to excel in data-driven marketing and customer-centric strategies.

The Knowledge Academy's 1-day course equips delegates with fundamental concepts and practical skills in Adobe Audience Manager. Through hands-on workshops and expert-led sessions, delegates gain a comprehensive understanding of data ingestion, audience segmentation, and data activation. Delegates learn to implement audience management strategies, interpret data insights, and optimise marketing efforts for diverse real-world scenarios.

Course Objectives

To understand the foundational principles of Adobe Audience Manager
To explore various data management techniques, including segmentation and activation
To apply Adobe Audience Manager in creating and managing audience profiles
To analyse and interpret audience data effectively for targeted marketing campaigns
To optimise audience engagement strategies using data-driven insights
To comprehend ethical considerations in data management and audience targeting

Upon completing this course, delegates will have acquired the knowledge and skills necessary to implement and optimise audience management strategies using Adobe Audience Manager, making them invaluable assets in their professional fields.

What's Included in this Adobe Audience Manager Training?

World-Class Training Sessions from Experienced Instructors
Adobe Audience Manager Certificate
Digital Delegate Pack

Why choose us

Our Hong Kong venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Hong Kong is an autonomous territory of the People’s Republic of China and can be located on the southern coast of China. Hong Kong has a population of around 7 million people. The education system in Hong Kong is mostly based around the English system and it is overseen by the Education Bureau and the Social Welfare Department. One of the earliest schools in Hong Kong was Li Ying College established in 1075. The education level begins with preschool education that is payable education, paid by pupil’s parents. The primary and secondary education is mandatory for every child in Hong Kong to attend from the age of 6 to 18. Higher education remains exclusive in Hong Kong and adult education is a growing sector in Hong Kong, with two non-profit school running evening courses. The University of Hong Kong was founded in 1911 and is the oldest tertiary (higher education) institution in Hong Kong and is organised into 10 academic faculties with English as the main language of instruction. The Education Bureau in Hong Kong also provides educational services for immigrant children from mainland China and other countries. Hong Kong also has 175 internal schools.

Address

62/F & 66/F
The Center
99 Queens Road
Central
Hong Kong

T: +852 2592 5349

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Adobe Training | Adobe Audience Manager Training in Hong Kong. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Learn more in our FAQs

Unlock your potential with The Knowledge Academy's Adobe Training | Adobe Audience Manager Training in Hong Kong, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Learn more in our FAQs

What our customers are saying

Adobe Training | Adobe Audience Manager Training in Hong Kong FAQs

What is Adobe Audience Manager?

Adobe Audience Manager is a data management platform that helps businesses build and manage audience segments for targeted advertising and personalised marketing.

Are there any prerequisites for attending this Adobe Audience Manager Training?

Who should attend these Adobe Audience Manager Training Courses?

Marketing Professionals, Data Analysts, and Digital Advertising Specialists should attend this course to learn how to optimise audience targeting and data management.

What does an Audience Manager do?

An Audience Manager helps collect, organise, and analyse customer data to create targeted audience segments for more effective marketing campaigns.

What are the capabilities of an Adobe Audience Manager?

Adobe Audience Manager offers capabilities like audience segmentation, data integration, real-time analytics, and personalised targeting across multiple channels.

What is the duration of this Adobe Audience Manager Course?

This course takes 1 day to complete during which delegates participate in intensive learning sessions that cover various course topics.

What are the benefits of taking this Adobe Audience Manager Training?

You’ll gain skills in data management and audience segmentation, allowing you to create precise and personalised marketing campaigns. By mastering the tools to effectively organise and analyse data, understand your target audiences and improve Return on Investment (ROI) and a stronger edge in the market.

What will I learn in this Adobe Audience Manager Training?

You’ll learn to use Adobe Audience Manager to create and manage audience segments, integrate data, and leverage analytics for targeted marketing.

What does this Adobe Audience Manager Certification aim to achieve?

The certification validates your expertise in using Adobe Audience Manager for efficient audience management and targeted marketing strategies.

Do you offer 24/7 support for this Adobe Audience Manager Course?

Yes. The Knowledge Academy offers 24/7 support for delegates before, during, and after this course.

Do you provide self-paced Adobe Audience Manager Training Course?

The Knowledge Academy provides flexible self-paced training for these courses. Self-paced training is beneficial for individuals who have an independent learning style and wish to study at their own pace and convenience.

What is the significance of holding an Adobe Audience Manager Certification?

The certification demonstrates your proficiency in managing and utilising audience data effectively, which is valuable for targeted marketing and data-driven decision-making.

What is included in this Adobe Audience Manager Training Course?

This course comes with a 1-day training session from experienced trainers, a digital delegate pack, and a certificate upon completion of the course.

What is the level of difficulty for this Adobe Audience Manager Training?

The training is intermediate and suitable for individuals with a digital marketing or data management background.

Which individuals or roles require this Adobe Audience Manager Certification?

Digital Marketers, Data Analysts, And Advertising Managers can benefit from this certification.

What jobs can I expect based on this Adobe Audience Manager Course?

You can expect roles like Data Analyst, Audience Manager, Digital Marketing Specialist, and Campaign Strategist upon completing this course.

Do you provide corporate training for this Adobe Audience Manager Course?

Yes, we offer tailored corporate training courses that can be customised to meet the specific needs of an organisation and its employees.

Who should I contact if I am unable to access this Adobe Audience Manager Training Course?

Should you encounter any difficulties accessing the course materials, our customer support team is available to assist and promptly resolve any issues you may encounter.

Why should I take this Adobe Audience Manager Course?

The course enhances your skills in audience segmentation and data management, improving your effectiveness in digital marketing and advertising.

What to do after this Adobe Audience Manager Training Course?

Apply the skills learned in real-world scenarios, pursue further certifications, or advance your career in digital marketing.

Is it necessary to have a background in other Adobe Courses to take Adobe Audience Manager Training?

No, a background in other Adobe courses is not necessary, though familiarity with Adobe tools can be beneficial.

What is the cost/training fees for Adobe Audience Manager Training in Hong Kong?

The training fees for Adobe Audience Manager Trainingin Hong Kong starts from HKD16995

Which is the best training institute/provider of Adobe Audience Manager Training in Hong Kong?

The Knowledge Academy is the Leading global training provider for Adobe Audience Manager Training.

What are the best Adobe Courses courses in Hong Kong?

Please see our Adobe Courses courses available in Hong Kong

Why choose us

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

Many delivery methods

Flexible delivery methods are available depending on your learning style.

High quality resources

Resources are included for a comprehensive learning experience.

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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