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Mobile Marketing Course Overview
Mobile Marketing Course Outline
Module 1: Overview of Mobile Marketing
- What is Mobile Marketing?
- Types of Mobile Marketing
Module 2: Future of Mobile Marketing
- Exponential Development
- Technology as an Enabler
- Frictionless Technology
- Distant Future
- Guaranteed Future Prediction
Module 3: Social Media and Mobile
- User Journey and Value Proposition
- Mobile Social Media Experience
- Real-World Integration
- Policy and Planning
- Outreach, Engagement, and Ego
- Social Measurement
- Social Media Advertising
Module 4: Mobile Search
- Defining Mobile Search
- Desktop Vs Mobile Results
- Search Engine Optimisation (SEO)
- Link Building
- Paid Search
- PPC Fundamentals
- PPC Considerations
- Working with PPC Agencies
- Mobile SEO and PPC Working Together
Module 5: Mobile Advertising
- Mobile Advertising Objectives
- App Advertising
- Ad Networks Vs Media Owners
- Targeting Options
- Creative Options
- Mobile Ad Features
- Ad Reporting and Analytics
Module 6: Quick Response (QR) Codes
- QR Codes in Perspective
- Practical Applications
- QR Code Adoption
- Making QR Code Beautiful
- Future of QR Codes
Module 7: Short Messaging Service (SMS)
- SMS is Personal
- Types of SMS Communications
- SMS Short Codes
- SMS App Links
Module 8: Mobile Analytics
- Marvels of Google Analytics
- Setting Up Analytics
- Core Reports
- Multi-Channel Funnels
- App-Specific Reports
- Tracking Code
Who should attend this Mobile Marketing Course?
The Mobile Marketing Training Course is designed for individuals and professionals who are keen to enhance their understanding and skills in Mobile Marketing strategies. This Mobile Marketing Course can benefit a wide range of professionals, including:
- Business Owners
- Marketing Managers
- Digital Marketers
- App Developers
- Advertising Professionals
- Brand Managers
- Social Media Managers
- Content Strategists
Prerequisites of the Mobile Marketing Course
There are no formal prerequisites for this Mobile Marketing Course.
Mobile Marketing Course Overview
Mobile marketing is a dynamic and integral facet of contemporary advertising strategies, leveraging the personal nature of mobile devices to reach and engage target audiences effectively. In the landscape of Marketing, the Mobile Marketing Course stands as a crucial exploration of contemporary strategies for engaging with audiences through mobile platforms.
For Marketing professionals aiming to stay at the forefront of industry trends, mastering the intricacies of Mobile Marketing is imperative. From Social Media Managers to Digital Strategists, understanding how to optimise campaigns with Marketing Courses for mobile marketing for mobile platforms is essential in reaching and influencing today's tech-savvy audience.
This 1-day Marketing Training by the Knowledge Academy serves as a comprehensive guide, equipping delegates with the skills needed to navigate the nuances of mobile marketing effectively. Through interactive sessions and practical insights, delegates will gain a nuanced understanding of mobile consumer behaviour, app-based marketing, and responsive design, enhancing their ability to create impactful mobile marketing campaigns.
Course Objectives
- To comprehend the unique aspects of mobile consumer behaviour
- To explore strategies for optimising marketing content for mobile platforms
- To understand the role of mobile apps in modern marketing campaigns
- To learn techniques for creating compelling and responsive mobile content
- To analyse mobile marketing metrics and data for strategic decision-making
- To implement best practices for successful mobile marketing campaigns
Upon completion of the Mobile Marketing Course, delegates will emerge with a heightened ability to design and execute mobile-centric marketing strategies, ensuring their organisations stay ahead in the ever-evolving digital landscape.
What’s included in this Mobile Marketing Course?
- World-Class Training Sessions from Experienced Instructors
- Mobile Marketing Certificate
- Digital Delegate Pack
Why choose us
Ways to take this course
Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Mobile Marketing Course. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Live classes
Join a scheduled class with a live instructor and other delegates.
Interactive
Engage in activities, and communicate with your trainer and peers.
Global Pool of the Best Trainers
We handpick from a global pool of expert trainers for our Online Instructor-led courses.
Expertise
With 10+ years of quality, instructor-led training, we equip professionals with lasting skills for success.
Global Reach
With classes running in all timezones, access any of our courses and course material from anywhere, anytime.
Unlock your potential with The Knowledge Academy's Mobile Marketing Course, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
What our customers are saying
Mobile Marketing Course FAQs
The Mobile Marketing Course covers essential strategies and techniques for promoting products and services through mobile devices. It focuses on optimising mobile platforms, understanding user behaviour, mobile advertising, app marketing, and integrating mobile into broader digital marketing campaigns to drive engagement and conversions.
There are no formal prerequisites fo taking this Mobile Marketing Course.
This Mobile Marketing Course is ideal for Marketing Professionals, Business Owners, and anyone looking to enhance their digital marketing skills. It is also suitable for those aiming to specialise in mobile marketing strategies, app developers, and individuals interested in expanding their knowledge of mobile advertising.
Yes, The Knowledge Academy offers support via phone & email before attending, during, and after the course. Our customer support team is available to assist and promptly resolve any issues you may encounter.
In this training course, delegates will have intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.
This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.
You should receive the confirmation details for the Mobile Marketing Course within 24-48 hours after registration. If you haven't received it by then, please check your spam folder or contact our support team for assistance.
After completing this training, you can pursue various roles such as Mobile Marketing Specialist, Digital Marketing Manager, Social Media Strategist, App Marketing Manager, or Mobile Advertising Consultant. It also opens opportunities for freelance marketing projects or roles in digital marketing agencies.
The average salary after completing the training depends on the role and location, but typically ranges between £30,000 and £50,000 per year. Senior positions or those with significant experience can earn higher, especially in larger organisations or digital agencies.
Mobile Marketing Certification is growing in popularity in Hong Kong, as businesses increasingly focus on mobile platforms to reach consumers. With the rise of mobile usage, certified professionals are in demand, especially within digital marketing agencies and large corporations seeking specialised expertise.
To register for the course, visit The Knowledge Academy's website, navigate to the course page, and click on the registration button. Fill in the required details, select your preferred schedule, and complete the payment process.
Yes, you can access course materials from multiple devices, allowing you to study conveniently wherever you are, whether on a computer, tablet, or smartphone.
After completing Mobile Marketing Training, the next step is to apply your knowledge to real-world campaigns, stay updated with industry trends, and consider advanced courses in digital marketing to enhance your expertise and career prospects in mobile marketing.
The training fees for Mobile Marketing Coursein Hong Kong starts from HKD8695
The Knowledge Academy is the Leading global training provider for Mobile Marketing Course.
Please see our Marketing Courses courses available in Hong Kong
Why choose us
Best price in the industry
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Many delivery methods
Flexible delivery methods are available depending on your learning style.
High quality resources
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
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