Course information

Customer Acquisition Training Outline

Module 1: Fundamentals

  • Introduction to Customer Acquisition
  • Decision-Making Process
  • How People and Companies Buy
  • Effect of Technology: Buying and Selling a Process

Module 2: Finding and Acquiring Right Customers

  • Techniques of Market Search
  • Marketing
  • Analysis
  • Segmentation
  • Profiling
  • Personas
  • Difference Between Volume and Value
  • Prospect Pool

Module 3: Setting Objectives

  • SMART Objectives
  • Developing KPIs
  • Conversion of Rates Via Sales Cycle

Module 4: Building an Acquisition Strategy

  • Describing the Target Audience
  • Defining the Value Statements for the Audience
  • Communicating by the Journey from Prospect to Customer
  • Predicting Response and Results

Module 5: Creating an Acquisition Communication Plan

  • Evaluation and Selection of Media
  • Develop an Effective Online and Offline Strategy Using Media
  • Benefits of Multimedia Integration
  • Acquisition Budget and Justifying Your Plans

Module 6: Creative Long-Term Acquisition Marketing Strategies

  • Focus on Customer Requirements
  • Measuring the Efficiency of Campaigns
  • Testing and Evolution’s Role
  • Measure Campaign Effectiveness Using Web Analytics

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Who should attend this Customer Acquisition Training Course?

The Customer Acquisition Course in Mumbai is tailored for individuals and businesses seeking to enhance their skills and strategies in acquiring new customers. This Customer Acquisition Training Course can benefit a wide range of professionals, including:

  • Marketing Professionals
  • Business Owners
  • Entrepreneurs
  • Product Managers
  • Digital Marketers
  • E-Commerce Professionals
  • Public Affairs Professionals

Prerequisites of the Customer Acquisition Training Course

There are no formal prerequisites for this Customer Acquisition Course.

Customer Acquisition Training Course Overview

Customer Acquisition stands at the heart of every business's growth strategy, embodying the process of attracting and obtaining new consumers. Central to the lifecycle of businesses, it encompasses the strategies and practices aimed at influencing potential customers to patronize a company's products or services.

The cost and efficacy of acquiring new customers directly impacts a business's profitability and sustainability. Understanding Customer Acquisition in Mumbai allows companies to estimate the financial value each consumer brings, an essential metric that shapes marketing budgets, business strategies, and overall direction. Mastery of this subject in Mumbai is paramount for professionals such as marketers, sales executives, business strategists, and startup founders, all of whom play a pivotal role in expanding a company's customer base and revenue streams.

This 1-day Customer Acquisition Training in Mumbai is meticulously crafted to instill delegates with a profound understanding of Customer Acquisition's core principles and advantages. Delegates will delve into the profound impact of technology on consumer behaviors and decision-making processes in modern buying or selling scenarios.

Course Objectives:

  • To equip delegates with cutting-edge strategies for effective customer targeting and outreach
  • To develop proficiency in utilizing digital platforms for maximized customer engagement
  • To instill a data-driven approach for analyzing and optimizing acquisition campaigns
  • To enhance skills for building long-term customer relationships and ensuring retention
  • To provide insights into measuring and evaluating the success metrics of acquisition strategies

After completing this Customer Acquisition Training in Mumbai, delegates will be well-equipped to navigate the ever-evolving domain of Digital Marketing. They will possess the skills needed to design and execute successful customer acquisition campaigns, ultimately driving business growth and revenue.

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What’s included in this Customer Acquisition Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • Customer Acquisition Certificate
  • Digital Delegate Pack

Why choose us

Our Mumbai venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Mumbai is situated within the West Coast of India, as well as it being the capital of Maharashtra, it plays an important part within the global economics system. Bombay as the city was previously known as, up until 1995 is also known as an alpha world city and has the largest number of millionaires and billionaires across India, with it therefor being noted as the wealthiest city in India. Mumbai is home to around 18.4 million people and is regarded as the second largest metropolitan population within India as of the record in 2011 with 20.7 million people. Schools and Colleges within Mumbai can be found within the city as well as the suburbs and are either run privately, by the government or the Brihanmumbai Municipal Corporation. Secondary schools are operated by the MCGM primary education system to which it is schooling around 485,531 students in 1,188 primary schools and around 55,576 students in 49 secondary schools within eight different languages these being English, Hindi, Urdu, Kannada, Marathi, Tamil, Gujarati and Telugu. Colleges offer students opportunities to participate within Junior college level, undergraduate level, BCom, BSc and BA courses. As stated by the 10+2+3/4 plan students complete ten years at school to then go on to a junior college and study either science, commerce or arts and they complete that over a two year period. University courses at a degree level are offered in a wide range of different subjects such as engineering, law, media, applied arts and architecture, management, dental, pharmacy as well as Commerce and Science. There are a few universities and colleges within Mumbai and these are the University Institute of Chemical Technology, Indian Institute of Technology (Bombay), SNDT Women’s University, Government Law college, Veermata Jijabai Technological Institute, Narsee Monejee Institute of Management Studies, Sir J. J. School of Art which is the oldest art institution within Mumbai along the Thadomal Shahani Engineering College which is also the oldest private engineering college and the first of its kind to join up with the University of Mumbai to be able to give students the chance to learn about the biomedical engineering, computer engineering, biotechnology and information technology. The University of Mumbai is regarded to be one of the premier universities within India with achievements such as being placed within the top 50 engineering schools of the world ranking at 41 by the American Business Insider within 2013 as well as excelling as the 3rd best multi-disciplinary university within the QS university rankings within India.   

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Address

Safal Institute 
613, Corporate Centre
Nirmal Lifestyles Mall
LBS Marg
Mulund (W)
Mumbai 400080

T: +91 8037244591

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Customer Acquisition Training in Mumbai. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Customer Acquisition Training in Mumbai, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Customer Acquisition Training in Mumbai. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Customer Acquisition Training in Mumbai sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Customer Acquisition Training in Mumbai FAQs

Customer Acquisition refers to the process and strategies involved in attracting and converting new customers to a business. It's a crucial component of business growth, involving marketing tactics, and understanding customer needs to effectively increase the customer base. Customer Acquisition Courses can play a vital part in mastering this process.
Customer Acquisition Courses, including the Customer Acquisition Training, provide valuable insights into effective strategies for attracting new customers. They equip professionals with skills in marketing, sales, customer behaviour analysis, and digital tactics, essential for increasing a business’s market share and revenue. These courses are integral for professionals aiming to enhance their customer acquisition capabilities.
In this Customer Acquisition Training, there are no formal prerequisites.
This Customer Acquisition Training is designed for those who want to attain the specific knowledge of Customer Acquisition.
We are able to provide support via phone & email prior to attending, during and after the Customer Acquisition Course.
The Knowledge Academy provides you with world-class training sessions from experienced instructors, a digital delegate pack and a certificate of completion.
The duration of this Customer Acquisition Training Course is 1 day.
Once your booking has been placed and confirmed, you will receive an email which contains your course location, course overview, pre-course reading material (if required), course agenda and payment receipts
The training fees for Customer Acquisition Trainingin Mumbai starts from INR24995
The Knowledge Academy is the Leading global training provider for Customer Acquisition Training.
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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