Customer Insight Masterclass | Digital Marketing Course in Kochi

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Customer Insight Training

Kochi

Understand how customer insight can increase value for both your business and customers
Learn how to translate insight into specific and value-creating marketing
Gain an understanding of using improved insight with this Customer Insight Training

Dates & Prices Dates & Prices

Course information

Customer Insight Masterclass Outline

Module 1: Insight and What is Its Relationship with Business Success?

Origin of Marketing
Effect of Digital on Data
Effect of Digital on Marketing Decisions
Relationship Between Knowledge Management and Insight

Module 2: What Customer Insight Includes?

Explored Number of Users and Customers and Their Value
What Product They Use?
Where Do They Come from?
What are the Factors of Cause?
Number of Times They Come into Contact with You?
Number of Interactions with You?

Module 3: Developing Customer Insight

Main Sources of Offline Insight - CRM, Brand, Product, Channel Analytics, Research
Sources of Online Insight - Web and App Data and Its Analysis; Social Insight
Insight from Partnerships - Distributors, Aggregators and Affiliates
How Analysis Turns Data into Insight?
Integrating Multichannel Data to Produce a Picture of Multichannel Journeys

Module 4: Applications of Customer Insight

Planning
Managing and Optimizing the Online/Offline Marketing Mix
Using Insight for Testing
Creative Techniques to Gain Customer Insight

Module 5: Planning and Managing Your Insight Capability and Activity

Stages of Development of Insight - A Maturity Model
Diffusion Cycle for Analytical and Insight Innovations
Prioritizing the Development of Insight
Developing a Feasible, Cost-Effective, Innovative, Future-Proof Competitive Plan
Processes for Managing Customer Insight - Day to Day and Strategic
Governance and Data Quality Management

Module 6: Technology

Main Types of Solution in Data Management and Analytics
Integrating Solutions
Outsourcing
Case Study

Who should attend this Customer Insight Masterclass?

The Customer Insight Coursein Kochi is ideal for individuals and professionals looking to deepen their understanding of customer behavior and preferences. This course can benefit a wide range of professionals, including:

Marketing Managers
Business Analysts
Product Developers
Customer Service Representatives
Sales Managers
Market Researchers
Data Analysts
CRM Managers

Prerequisites of the Customer Insight Masterclass

There are no formal prerequisites for this Customer Insight Course.

Customer Insight Masterclass Overview

Customer Insight can be described as the understanding of the customer, depending on the behavior of their experiences with the organization, and their beliefs or requirements. Customer insight is so distinct from research or raw data; instead, it is a multiple view of consumers of the company that is taken from a strategic analysis of qualitative and quantitative data. Insights are the actionable motivations behind the wants and needs of customers which can be utilized to enhance features, generate new products and create consumer benefits.

This Customer Insight Masterclass in Kochi is a pivotal exploration into understanding consumer behavior and preferences, crucial for businesses aiming to thrive in today's competitive landscape. By delving into the intricacies of customer insights, professionals in Kochi can refine their strategies and tailor offerings to meet evolving market demands effectively.

During this 1-day course in Kochi by The Knowledge Academy, delegates can boost their value as well as their customers' value with customer insight. They will also get competitive benefits by understanding the behavior and value of their customers.

Course Objectives:

To understand the importance of consumer insights in business decision-making
To explore various methodologies for gathering and analyzing customer data
To identify key trends and patterns influencing consumer behavior
To learn how to translate insights into actionable strategies and campaigns
To examine case studies illustrating successful implementation of customer insight strategies
To develop skills in using data analytics and market research tools effectively

At the end of this training in Kochi, delegates will be able to plan the development of customer insight for their business, along with a marketing strategy. They will also gain in-depth knowledge of how to research, design and manage their activity confidently.

What’s included in this Customer Insight Masterclass?

World-Class Training Sessions from Experienced Instructors
Customer Insight Certificate
Digital Delegate Pack

Why choose us

Our Kochi venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Kochi, sometimes known as Cochin, is a large port city on the south west coast of India with a population of over 600,000 and an area of over 800 square kilometres. Its official languages are Malayalam and English. Kochi offers a number of excellent public and private schools, both primary and secondary. It also holds a number of notable institutes of higher education such as the Cochin University of Science and Technology and Cochin University. As Kochi is a port city, much of its higher education focuses around maritime and nautical studies, with institutes such as the Central Institute of Fisheries Nautical and Engineering Training and The National Institute of Oceanography both having their bases in Kochi. Kochi is also a hub for cosmopolitan tourism. It is able to boast a unique Keralite cuisine in addition to several shopping malls, museums and palaces.

Address

1/341 Rose Street
Next to St. Francis Church
Fort Cochin
Kerala
India

T: +91 8037244591

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Customer Insight Masterclass | Digital Marketing Course in Kochi. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Learn more in our FAQs

Unlock your potential with The Knowledge Academy's Customer Insight Masterclass | Digital Marketing Course in Kochi, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Learn more in our FAQs

Experience the most sought-after learning style with The Knowledge Academy's Customer Insight Masterclass | Digital Marketing Course in Kochi. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Customer Insight Masterclass | Digital Marketing Course in Kochi sessions.

Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Learn more in our FAQs

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

Learn more in our FAQs

What our customers are saying

Customer Insight Masterclass | Digital Marketing Course in Kochi FAQs

What is Customer Insight?

Customer insight is the understanding gained from analysing customer data, behaviours, and feedback. It helps businesses identify trends, preferences, and motivations to tailor their strategies and improve customer experiences.

What are the prerequisites of the Customer Insight Course?

There are no formal prerequisites for this Customer Insight Course.

Who should attend this Customer Insight Certification Training?

This Customer Insight Certification is ideal for Marketing Professionals, Business Analysts, and Customer Experience Managers. It is also beneficial for anyone involved in strategy development and customer engagement.

What is included in this Customer Insight Course?

In this training course, delegates will have intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.

What is the duration of this Customer Insight Certification?

This course takes 1-day to complete, during which delegates participate in intensive learning sessions that cover various course topics.

How long until I receive the course confirmation details?

You should receive the confirmation details for this course within 24-48 hours after registration. If you haven't received it by then, please check your spam folder or contact our support team for assistance.

What job roles can benefit from completing this Customer Insight Certification?

Completing a Customer Insight Certification benefits roles like Marketing Strategists, Product Managers, Business Analysts, and Customer Experience Specialists by enhancing their ability to analyse consumer behaviour, tailor products and services, and improve overall customer satisfaction strategies.

How does this course help me grow my business?

This course equips you with practical strategies and insights to optimise operations, enhance leadership, and drive growth. By mastering critical business skills, you can refine decision-making, boost efficiency, and develop a competitive edge that accelerates your business success.

Why choose The Knowledge Academy over others?

The Knowledge Academy stands out as a prestigious training provider known for its extensive course offerings, expert instructors, adaptable learning formats, and industry recognition. It's a dependable option for those seeking this course.

What is the cost/training fees for Customer Insight Training in Kochi?

The training fees for Customer Insight Trainingin Kochi starts from INR24995

Which is the best training institute/provider of Customer Insight Training in Kochi?

The Knowledge Academy is the Leading global training provider for Customer Insight Training.

What are the best Digital Marketing Courses courses in Kochi?

Please see our Digital Marketing Courses courses available in Kochi

Why choose us

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

Many delivery methods

Flexible delivery methods are available depending on your learning style.

High quality resources

Resources are included for a comprehensive learning experience.

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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