Course information

Digital CRM Masterclass Outline

Module 1: Fundamentals

  • Introduction to Digital Marketing
  • Definition of Digital CRM
  • Significance of Digital CRM in Business

Module 2: Strategy for E-CRM in E-mail Marketing

  • Benefits of a Successful E-CRM Strategy
  • How to Meet Customer Expectations?
  • Measurement of CRM Activities

Module 3: Appropriate E-CRM Agencies and Suppliers

  • How to Choose the Right Platform?
  • Interaction Consistency
  • Deep Dive- Moments that Matter

Module 4: Customer Identity Management

  • Primary Purpose of Customer Identity Management
  • Data-Driven Decision-Making

Module 5: Data Management

  • Introduction
  • Customer Lifetime Value
  • Customer Referral Value
  • Customer Influencer Value
  • Customer Knowledge Value
  • Balancing the Right Amount of Interaction
  • Data-Driven Decision-Making

Module 6: Customer Value Management

  • Customer Lifetime Value
  • Customer Referral Value
  • Customer Influencer Value
  • Customer Knowledge Value
  • Balancing the Right Amount of Interaction

Module 7: CRM Operating Model

  • Customer-Centric Processes
  • Master Data Management and Governance
  • Technology

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Who should attend this Digital CRM Masterclass?

The Digital CRM Course in Mumbai is designed for professionals and individuals who are seeking to enhance their understanding and skills in the realm of Customer Relationship Management (CRM). This course can benefit a wide range of professionals, including:

  • Marketing Professionals
  • Sales Representatives
  • Customer Service Experts
  • Business Owners and Entrepreneurs
  • Digital Strategists
  • Data Analysts
  • Marketing Managers

Prerequisites of the Digital CRM Masterclass

There are no formal prerequisites for this Digital CRM Course.

Digital CRM Masterclass Overview

Customer Relationship Management (CRM) in Mumbai has long been at the heart of business success. However, as the digital age advances, so does the complexity and potential of CRM. The Digital CRM Masterclass by The Knowledge Academy delves deep into the nuances of leveraging CRM in a digital-first world, ensuring businesses can effectively manage customer interactions across diverse online platforms.

In today's interconnected world, understanding the intricacies of Digital CRM in Mumbai is not just a luxury but a necessity. It plays a pivotal role in tailoring customer experiences, ensuring loyalty, and driving revenue. Professionals such as Digital Marketing Managers, Customer Relations Executives, E-commerce Specialists, and Business Strategists should aim to master digital CRM to ensure they're harnessing its full potential and offering unparalleled customer service.

All our Digital Marketing Courses in Mumbai, including this intensive 1-day masterclass, will equip delegates with the insights, tools, and best practices essential for digital CRM excellence. Furthermore, this Digital Marketing Course will not only sharpen their existing skills but will also introduce them to pioneering techniques in the realm of digital CRM.

Course Objectives:

  • To comprehend the core principles and evolution of Digital CRM
  • To master tools and platforms optimizing Customer Relationship Management
  • To strategize personalized campaigns enhancing customer engagement
  • To evaluate CRM metrics and analytics for informed decision-making
  • To integrate CRM with other digital channels for a cohesive strategy

After completing the Digital CRM Masterclass in Mumbai, delegates will possess the expertise needed to excel in Digital Marketing roles. They will be equipped to implement advanced CRM strategies, drive customer-centric marketing campaigns, and contribute to their organization's growth. This course opens up new career opportunities and is a valuable asset for anyone seeking success on Digital Marketing Courses.

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What’s included in this Digital CRM Masterclass?

  • World-Class Training Sessions from Experienced Instructors   
  • Digital CRM Certificate
  • Digital Delegate Pack

Why choose us

Our Mumbai venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Mumbai is situated within the West Coast of India, as well as it being the capital of Maharashtra, it plays an important part within the global economics system. Bombay as the city was previously known as, up until 1995 is also known as an alpha world city and has the largest number of millionaires and billionaires across India, with it therefor being noted as the wealthiest city in India. Mumbai is home to around 18.4 million people and is regarded as the second largest metropolitan population within India as of the record in 2011 with 20.7 million people. Schools and Colleges within Mumbai can be found within the city as well as the suburbs and are either run privately, by the government or the Brihanmumbai Municipal Corporation. Secondary schools are operated by the MCGM primary education system to which it is schooling around 485,531 students in 1,188 primary schools and around 55,576 students in 49 secondary schools within eight different languages these being English, Hindi, Urdu, Kannada, Marathi, Tamil, Gujarati and Telugu. Colleges offer students opportunities to participate within Junior college level, undergraduate level, BCom, BSc and BA courses. As stated by the 10+2+3/4 plan students complete ten years at school to then go on to a junior college and study either science, commerce or arts and they complete that over a two year period. University courses at a degree level are offered in a wide range of different subjects such as engineering, law, media, applied arts and architecture, management, dental, pharmacy as well as Commerce and Science. There are a few universities and colleges within Mumbai and these are the University Institute of Chemical Technology, Indian Institute of Technology (Bombay), SNDT Women’s University, Government Law college, Veermata Jijabai Technological Institute, Narsee Monejee Institute of Management Studies, Sir J. J. School of Art which is the oldest art institution within Mumbai along the Thadomal Shahani Engineering College which is also the oldest private engineering college and the first of its kind to join up with the University of Mumbai to be able to give students the chance to learn about the biomedical engineering, computer engineering, biotechnology and information technology. The University of Mumbai is regarded to be one of the premier universities within India with achievements such as being placed within the top 50 engineering schools of the world ranking at 41 by the American Business Insider within 2013 as well as excelling as the 3rd best multi-disciplinary university within the QS university rankings within India.   

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Address

Safal Institute 
613, Corporate Centre
Nirmal Lifestyles Mall
LBS Marg
Mulund (W)
Mumbai 400080

T: +91 8037244591

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Digital CRM Masterclass | Digital Marketing Course in Mumbai. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Digital CRM Masterclass | Digital Marketing Course in Mumbai, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Digital CRM Masterclass | Digital Marketing Course in Mumbai. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Digital CRM Masterclass | Digital Marketing Course in Mumbai sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Digital CRM Masterclass | Digital Marketing Course in Mumbai FAQs

Digital customer relationship management involves the usage of Internet communication methods and technology to improve consumer relationship management and customer experience management programs.
There are no formal prerequisites for this course.
This course is designed for everyone who wants to attain the knowledge of planning, executing and analysing the strategies of CRM in an organisation.
Yes, The Knowledge Academy offers 24/7 support via phone & email before attending, during, and after the course. Our customer support team is available to assist and promptly resolve any issues you may encounter.
In this training course, delegates will have intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.
This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.
You should receive the confirmation details for the Copywriting Course within 24-48 hours after registration. If you haven't received it by then, please check your spam folder or contact our support team for assistance.
No, there is no formal exam at the end of this course. However, delegates are assessed through practical exercises and activities throughout the training to ensure they understand and can apply the concepts effectively.
After the completion of the Digital CRM Training Course, you can avail for career opportunities in the field of Marketing Specialist, Sales Specialist, Service Specialist, or CRM Community Specialist.
This course can benefit a wide range of professionals like Marketing Professionals, Sales Representatives, Customer Service Experts, Business Owners and Entrepreneurs, Digital Strategists, Data Analysts, Marketing Managers
Digital CRM training enhances your skills to effectively manage customer relationships, streamline processes, and enhance customer engagement. This leads to improved sales, customer retention, and overall business growth, giving you a competitive edge.
The Knowledge Academy in Mumbai stands out as a prestigious training provider known for its extensive course offerings, expert instructors, adaptable learning formats, and industry recognition. It's a dependable option for those seeking this course.
The training fees for Digital CRM Masterclassin Mumbai starts from INR24995
The Knowledge Academy is the Leading global training provider for Digital CRM Masterclass.
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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