Course information

Google Ads Certification Course Outline

Module 1: Introduction to Google Ads

  • What are Google Ads?
  • Method to Advertise on Google
  • How Does Google Ads Work?
  • Types of Google Ads
  • How to Use Google Keyword Planner for Ads?
  • Google Ads Terms to Know

Module 2: Google Ads Basics

  • API Structure
  • Entity Relationships
  • Versioning
  • Changing and Inspecting Objects
  • Retrieving Objects
  • Resource Metadata
  • Call Structure
  • Mutates

Module 3: Account Management

  • Creating an Account
  • Linking to Manager Accounts
  • List Accessible Accounts
  • Get Account Hierarchy
  • Managing User Access
  • Change Status and Event Service

Module 4: Ad Management

  • Introduction to Ad Management
  • Ad Types
  • Create and Mutate Ads
  • Responsive Search and Customization
  • Upgraded URLs
  • Dynamic Search Ads
  • Responsive Display and Search Ads

Module 5: Create Campaigns

  • Add Campaigns
  • Display Expansion on Search Campaigns
  • Campaign Groups
  • Create Ad Groups

Module 6: Bidding

  • Strategy Types and Status
  • Portfolio and Standard Bidding
  • Cross-Account Bidding Strategies
  • Set Bids Manually
  • Manage Bid Modifiers

Module 7: Conversion Management

  • Create Conversion Actions
  • Conversion Action Types
  • Upload Click and Call Conversions
  • Enhanced Conversions
  • Custom Conversion variables
  • Conversion Value Rules
  • Conversion Goals

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Who should attend this Google Ads Certification Course?

The Google Ads Training Course in Hyderabad is designed for professionals who want to gain expertise in creating, managing, and optimizing advertising campaigns using Google Ads. A variety of professionals can benefit from this course, such as:

  • Digital Marketers
  • E-commerce Professionals
  • Public Relations Specialists
  • Social Media Managers
  • Content Creators
  • Advertising Professionals
  • Marketing Coordinators

Prerequisites of the Google Ads Certification Course

There are no formal prerequisites for this Google Ads Certification.

Google Ads Certification Course Overview

Google Ads is a platform for paid advertising that operates under the Pay-Per-Click (PPC) marketing model. It is an effective method of attracting qualified traffic, or good-fit customers, to the company looking for goods and services similar to what they provide. It enables you to develop and distribute well-timed advertisements to your target market via desktop and mobile.

This course under the Digital Marketing Courses in Hyderabad aims to provide delegates with the core concepts of using the Google Ads platform to promote their products as per public demand. Delegates will learn about account management for creating accounts and managing account hierarchies programmatically. Obtaining the required skills for advertising the business enables individuals with job and growth opportunities in various fields.

The Knowledge Academy’s 1-day comprehensive course in Hyderabad on Google Ads will provide delegates with the working knowledge of Google Ads to establish and manage paid search campaigns. This course in Hyderabad will be delivered by our highly professional and skilled trainers with years of teaching experience on Digital Marketing Courses and will equip delegates with the best practices to advertise the product.

Course Objectives:

  • To send a pre-populated customer ID to the Google Ads API to create an account
  • To handle background authentication tasks and establish a new campaign
  • To target a specific keyword on Google and make a bid on the keyword
  • To generate and share well-timed ads among the target audience
  • To promote the business and rank organically for a search term
  • To supply a request that retrieves a single resource instance

At the end of this course in Hyderabad, the delegates will be able to create strategic and successful paid search campaigns for business benefits. They will also be able to gain more clicks, impressions, and conversions by spending a minimum cost on the product advertisement.

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What’s included in this Google Ads Certification Course?

  • World-Class Training Sessions from Experienced Instructors    
  • Google Ads Certificate            
  • Digital Delegate Pack

Why choose us

Our Hyderabad venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Hyderabad is situated along the Musi River, and is the capital city of Andhra Pradesh and Telangana. City of pearls as the city is otherwise known, as for its pearl and diamond trading centre, it is the fourth most populated city within India and is home to around 6.8 million people as well as having a metropolitan population of around 7.75 million. The city which was established in 1591 has two main land marks, which are the Golconda and the Charminar which represents the history of Hyderabad. There are eleven universities within Hyderabad, six of which are owned by the state, three are deemed universities and the other two are central universities. The universities and institutions include an English and Foreign Languages University, NIFT Hyderabad, University of Hyderabad, Tata Institute of Social Sciences, Indian School of Business, National Academy of Construction and IIT Hyderabad all of which offer a wide range of different courses. However before students go off to do a degree within technology, construction, social science, engineering or international management, students must complete secondary schools and colleges, which include the Indus world school, Modern High School, St George’s Grammar school, the Meridian school, as well as international schools such as the Chirec International school which offers education from pre-primary to secondary school and offers students the opportunity to gain A and O levels, CBSE, IGCSE and CBSE.

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Address

M.S.Towers, Road No.1 &10, 

500034, 

Hyderabad, 

India

T: +91 8037244591

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Google Ads Certification in Hyderabad. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Google Ads Certification in Hyderabad, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Google Ads Certification in Hyderabad. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Google Ads Certification in Hyderabad sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Google Ads Certification in Hyderabad FAQs

Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users on Google's search results, websites, and apps.
Google Ads is crucial for businesses due to its vast reach, targeting capabilities, and the ability to drive immediate traffic and conversions by placing ads in front of users actively searching for related products or services.
There are no formal prerequisites to attend this Google Ads Course.
The duration of this Google Ads Course spans across 1 day.
Key terms include CPC (Cost-Per-Click), CTR (Click-Through Rate), Quality Score, Ad Rank, Keywords, Campaigns, Ad Groups, Conversion Rate, and Remarketing.
Types of campaigns include Search Network campaigns, Display Network campaigns, Shopping campaigns, Video campaigns (YouTube), and App campaigns.
You'll learn advanced strategies for creating effective ad campaigns, using targeting and bidding strategies, optimizing for higher conversions, and analyzing campaign performance for continuous improvement.
The course covers topics such as keyword research, campaign setup, ad creation and optimization, audience targeting, budget management, analytics and reporting, and best practices for maximizing ROI.
Completing the course opens opportunities in digital marketing roles such as PPC Specialist, Google Ads Manager, Digital Marketing Manager, SEM Specialist, and roles focusing on analytics and campaign strategy in various industries.
The training fees for Google Ads Certificationin Hyderabad starts from INR24995
The Knowledge Academy is the Leading global training provider for Google Ads Certification.
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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