Course information

WhatsApp Marketing Training Course Outline

Module 1: Introduction to WhatsApp for Marketing

  • What is WhatsApp Marketing?
  • Benefits of Using WhatsApp for Marketing
  • WhatsApp’s Role in Modern Marketing
  • Differences Between WhatsApp Business and WhatsApp

Module 2: Develop WhatsApp Marketing Strategy

  • Learn the Opt-In Rules
  • Download WhatsApp Business App
  • Create a Business Profile
  • Promote WhatsApp Profile and Opt-In Users
  • Set Up Quick Replies
  • Use Automated Messages
  • Organise Contacts and Chat with Labels
  • Create Catalog of Products

Module 3: WhatsApp Template

  • What is a WhatsApp Template?
  • Types of WhatsApp Templates
  • Guidelines for Using WhatsApp Message Templates
  • Character Limitations and Formatting
  • Crafting Customised WhatsApp Message Templates

Module 4: Broadcasts and Group Messaging

  • What is WhatsApp broadcast and WhatsApp Group?
  • How to Broadcast a Message on WhatsApp?
  • Restrictions and Conditions
  • Maximising Sales with WhatsApp Broadcast Lists
  • Engaging Customers
  • WhatsApp’s Policies
  • Advanced Tactics for WhatsApp Business

Module 5: WhatsApp for Customer Service

  • Keep Customers Up-To-Date on Their Order Status
  • Manage Bookings and Reservations
  • Engage with Customers After the Sale
  • Automate WhatsApp Messaging for Real-Time Responses
  • Leverage Rich Media
  • Gather Insights Through Feedback
  • Global Customer Service for the Future

Module 6: Use WhatsApp as a Marketing Channel

  • Create WhatsApp Business Platform Account
  • Communication Platforms
  • Campaign Goals and Audience
  • Establish Entry Points
  • Design Campaign Message
  • Check Campaign’s Performance
  • Test, Iterate, Repeat

Module 7: Advanced Strategies and Future Projections

  • Conversational Marketing Revolution
  • Conversational Commerce
  • Integration of (AI) Chatbots
  • Heightened Awareness for Online Security
  • Customised Customer Experiences
  • E-Commerce Integration and Transactional Capabilities

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Who Should Attend this WhatsApp Marketing Training Course?

This WhatsApp Marketing Training Course is ideal for marketing professionals, business owners, and digital strategists seeking to harness WhatsApp's potentialHowever, this training will be beneficial for:

  • Marketing Professionals
  • Small Business Owners
  • Sales Managers
  • Customer Service Representatives
  • Social Media Managers
  • Entrepreneurs
  • Digital Marketing Students

Prerequisites of the WhatsApp Marketing Training Course

There are no formal prerequisites to attend this WhatsApp Marketing Training Course. However, Basic familiarity with WhatsApp's user interface and features would be beneficial for learners.

WhatsApp Marketing Training Course Overview

WhatsApp Marketing is a strategic approach to promoting products and services through WhatsApp, a widely used instant messaging application. This form of marketing capitalises on the app's large user base and the personal nature of mobile messaging to reach customers directly.

For individuals, especially those running small businesses or personal brands, WhatsApp Marketing offers a cost-effective and direct channel for customer engagement. For organisations, the benefits are multifold. It provides a means to distribute marketing materials instantly to a broad audience, enhances customer service, and allows for the integration of multimedia content in marketing messages.

In this 1-Day course, delegates will learn the intricacies of WhatsApp marketing, including how to effectively use WhatsApp Business tools and features to reach and engage customers. They will gain insights into crafting targeted marketing campaigns, managing customer service, and analysing engagement data to refine strategies. The course will also cover the ethical and legal aspects of WhatsApp marketing, ensuring a responsible approach.

Course Objectives

  • To understand WhatsApp's role in modern digital marketing
  • To master WhatsApp Business tools for effective communication
  • To develop engaging and targeted marketing campaigns on WhatsApp
  • To implement best practices in customer service via WhatsApp
  • To analyse and interpret engagement data for strategy refinement
  • To ensure compliance with legal and ethical marketing standards
  • To integrate WhatsApp seamlessly into broader marketing strategies

After attending this training, delegates will be able to develop and execute comprehensive WhatsApp marketing campaigns effectively. They will also be able to use WhatsApp Business features for enhanced customer engagement and service.

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What’s included in this WhatsApp Marketing Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • WhatsApp Marketing Certificate
  • Digital Delegate Pack

Why choose us

Our Mumbai venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Mumbai is situated within the West Coast of India, as well as it being the capital of Maharashtra, it plays an important part within the global economics system. Bombay as the city was previously known as, up until 1995 is also known as an alpha world city and has the largest number of millionaires and billionaires across India, with it therefor being noted as the wealthiest city in India. Mumbai is home to around 18.4 million people and is regarded as the second largest metropolitan population within India as of the record in 2011 with 20.7 million people. Schools and Colleges within Mumbai can be found within the city as well as the suburbs and are either run privately, by the government or the Brihanmumbai Municipal Corporation. Secondary schools are operated by the MCGM primary education system to which it is schooling around 485,531 students in 1,188 primary schools and around 55,576 students in 49 secondary schools within eight different languages these being English, Hindi, Urdu, Kannada, Marathi, Tamil, Gujarati and Telugu. Colleges offer students opportunities to participate within Junior college level, undergraduate level, BCom, BSc and BA courses. As stated by the 10+2+3/4 plan students complete ten years at school to then go on to a junior college and study either science, commerce or arts and they complete that over a two year period. University courses at a degree level are offered in a wide range of different subjects such as engineering, law, media, applied arts and architecture, management, dental, pharmacy as well as Commerce and Science. There are a few universities and colleges within Mumbai and these are the University Institute of Chemical Technology, Indian Institute of Technology (Bombay), SNDT Women’s University, Government Law college, Veermata Jijabai Technological Institute, Narsee Monejee Institute of Management Studies, Sir J. J. School of Art which is the oldest art institution within Mumbai along the Thadomal Shahani Engineering College which is also the oldest private engineering college and the first of its kind to join up with the University of Mumbai to be able to give students the chance to learn about the biomedical engineering, computer engineering, biotechnology and information technology. The University of Mumbai is regarded to be one of the premier universities within India with achievements such as being placed within the top 50 engineering schools of the world ranking at 41 by the American Business Insider within 2013 as well as excelling as the 3rd best multi-disciplinary university within the QS university rankings within India.   

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Address

Safal Institute 
613, Corporate Centre
Nirmal Lifestyles Mall
LBS Marg
Mulund (W)
Mumbai 400080

T: +91 8037244591

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led WhatsApp Marketing Training Course in Mumbai. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's WhatsApp Marketing Training Course in Mumbai, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's WhatsApp Marketing Training Course in Mumbai. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led WhatsApp Marketing Training Course in Mumbai sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

WhatsApp Marketing Training Course in Mumbai FAQs

Please arrive at the venue at 8:45am.
We are able to provide support via phone & email prior to attending, during and after the course.
Delegate pack consisting of course notes and exercises, Manual, Experienced Instructor, and Refreshments
This course is [ ] day(s)
Once your booking has been placed and confirmed, you will receive an email which contains your course location, course overview, pre-course reading material (if required), course agenda and payment receipts
The training fees for WhatsApp Marketing Training Coursein Mumbai starts from INR44995
The Knowledge Academy is the Leading global training provider for WhatsApp Marketing Training Course.
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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