Course information

Sales Funnel Training Course Outline

Module 1: Introduction to Sales Funnel

  • What is a Sales Funnel?
  • Why is the Sales Funnel Important?
  • Stages of Sales Funnel
  • How to Create a Sales Funnel for Business?

Module 2: Building the Perfect Customer Journey

  • Psychology of the Customer Journey
  • Stages of the Customer Journey
  • How to Create Customer Journey Map
  • Customer Journey Map Templates

Module 3: Building a High Converting Marketing Funnel

  • How to Map Marketing Funnel
  • How to Craft Top of Funnel
  • How to Craft Middle of Funnel
  • Steps of Marketing Funnel Template

Module 4: Growth Hack Business Through Funnel Hacking

  • Funnel Hacking
  • Funnel Hacking Tools
  • How to Use Funnel Hacking to Growth Hack Business?

Module 5: Conversion Rate Optimisation

  • Essential Conversion Rate Optimisation Terms Need to Know
  • How to Conduct a CRO Audit?
  • Conversation Rate Optimisation Examples

Module 6: How to Use Google Analytics with Funnels

  • Set Up Google Analytics
  • Measuring Analytics on Campaigns
  • Tools for Measuring Analytics

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Who Should Attend this Sales Funnel Training Course?

In this Sales Funnel Course, delegates are introduced to strategies for optimising and managing the sales funnel effectively. This course can benefit various professionals, including:

  • Sales Managers
  • Sales Analysts
  • Business Development Managers
  • Marketing Analysts
  • CRM Administrators
  • Product Managers
  • Business Intelligence Professionals

Prerequisites of Sales Funnel Training Course

There are no formal prerequisites for attending this Sales Funnel Course.

Sales Funnel Training Course Overview

Sales Funnel Course is designed to provide delegates with a comprehensive understanding of the sales funnel concept and its significance in driving business growth. In today's competitive market, optimising the sales funnel is crucial for maximising revenue and achieving sustainable success.

Professionals across sales, marketing, and business development domains should aim to master the sales funnel concept to streamline their sales processes, identify bottlenecks, and capitalise on opportunities effectively. This training equips delegates with the knowledge and skills needed to analyse, optimise, and manage sales funnels efficiently, leading to improved sales performance and revenue generation.

This 1-day training by The Knowledge Academy offers practical insights and strategies for mapping out the sales funnel, identifying key stages, and implementing targeted sales tactics at each stage. Delegates will learn how to leverage technology and data analytics to track customer interactions, nurture leads, and enhance conversion rates, ultimately driving business growth and profitability.

Course Objectives

  • To understand the concept and significance of the sales funnel in the sales process
  • To learn how to map out and analyse the different stages of the sales funnel
  • To explore strategies for optimising and managing the sales funnel effectively
  • To gain insights into leveraging technology and data analytics for sales funnel optimisation
  • To develop skills for lead nurturing, prospect engagement, and conversion optimisation
  • To apply practical tools and techniques for maximising sales funnel performance

Upon completion of this course, delegates will have the knowledge and skills to analyse, optimise, and manage sales funnels effectively, leading to improved sales performance, increased revenue, and sustained business growth.

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What’s included in this Sales Funnel Training Course? 

  • World-Class Training Sessions from Experienced Instructors
  • Sales Funnel Training Certificate
  • Digital Delegate Pack

Why choose us

Our Bologna venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Bologna is the largest city in the Emilia Romagna region of Italy. Bologna has a population of around 390,000 people. The University of Bologna is the oldest university in the world and was founded in 1088. The university houses around 85,000 students who study in one of the 23 schools. Students can study areas such as Agriculture, Veterinary medicine, Economics, Management, Statistics, Foreign Language, Surgery, Sciences, Psychology and Education. Bologna is also the home to the Bologna Centre of Johns Hopkins University School of Advanced International Studies. The Bologna centre was founded in 1955 and was the first campus of a US school to open in Europe. 

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Address

Via Monte Grappa
9/2, Bologna
40121

T: +39 800580270

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Sales Funnels Training Course in Bologna. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Sales Funnels Training Course in Bologna, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Sales Funnels Training Course in Bologna. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Sales Funnels Training Course in Bologna sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Sales Funnels Training Course in Bologna FAQs

The Sales Funnel (also known as a revenue funnel or sales process) refers to the buying process that businesses lead customers through when purchasing product.
Awareness, interest, evaluation, engagement, and commitment/purchase are the five stages of Sales Funnels.
The goal of a sales funnel is to lead customers through the various stages of the sales process until they are ready to purchase their product or services.
It helps organisation to increase productivity, predictability of result, management optimisation, better use of opportunities, and enhance product development, and more are the benefits of Sales Funnels.
During this training, you will learn various concepts such as introduction to sales funnel, stages of sales funnel, building the perfect customer journey, funnel hacking tools, tools for measuring analytics, and conversion rate optimisation, etc.
The duration of this course spans across 1day.
Sales Funnel Certification aims to equip professionals with the skills to design, implement, and optimise effective sales funnels, improving conversion rates and customer journey efficiency.
Marketing professionals, sales managers, entrepreneurs, and business development executives benefit from this certification.
There are no formal prerequisites for attending this course.
Holding a Sales Funnel Certification demonstrates expertise in streamlining the sales process, which can lead to increased sales and business growth.
This course comes with valuable training sessions led by experienced instructors, a digital delegate pack, and a certificate upon completion.
Yes, we provide 24/7 support for the courses. Our customer service will be available to assist you before and after the course, with any queries, technical issues, or additional support you may require. We are committed to ensuring your learning experience is seamless and that you have access to assistance whenever you need it.
Yes. The Knowledge Academy offers flexible learning options for this course which helps delegates learn according to their convenience. These learning modes include the online instructor-led training, classroom training, on-site training, and self-paced training.
Completing this course can lead to roles such as sales funnel manager, marketing strategist, and business development manager.
Yes, we provide corporate training for our courses. We offer courses tailored to your organisational needs for a smooth learning journey.
This course is ideal for marketing professionals, sales teams, business owners, and anyone involved in driving business growth.
If you're unable to access your courses in Bologna, please reach out to our support team for assistance. They can be contacted via our phone or e-mail. They will help you resolve any issues and ensure you can access your course without any problems.
This course provides you with essential skills to optimise your sales process, leading to higher conversions and revenue.
Delegates will receive a certification upon successful completion of the course, validating their expertise in sales funnel management.
After completing the course, you can apply your knowledge to improve your organisation’s sales process or pursue advanced certifications.
No prior background in sales courses is required, though familiarity with sales and marketing concepts can be helpful.
The training fees for Sales Funnels Trainingin Bologna starts from €1195
The Knowledge Academy is the Leading global training provider for Sales Funnels Training.
Please see our Sales Training courses available in Bologna
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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