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Digital CRM Masterclass Overview
Digital CRM Course Outline
Module 1: Fundamentals
- Introduction to CRM
- Introduction to Digital Marketing
- Definition of Digital CRM
- Significance of Digital CRM in Business
Module 2: Strategy for E-CRM in E-mail Marketing
- Introduction to E-mail Marketing
- Benefits of a Successful E-CRM Strategy
- How to Meet Customer Expectations?
- Measurement of CRM Activities
Module 3: Appropriate E-CRM Agencies and Suppliers
- How to Choose the Right Platform?
- Interaction Consistency
- Deep Dive-Moments that Matter
Module 4: Customer Identity and Data Management
- Primary Purpose of Customer Identity Management
- Data-Driven Decision-Making
Module 5: Customer Value Management
- Introduction
- Customer Lifetime Value
- Customer Referral Value
- Customer Influencer Value
- Customer Knowledge Value
- Balancing the Right Amount of Interaction
Module 6: CRM Operating Model
- Introduction
- Customer-Centric Processes
- Master Data Management and Governance
- Technology
Who should attend this Digital CRM Course?
The Digital CRM Course is designed for professionals and individuals who are seeking to enhance their understanding and skills in the realm of Customer Relationship Management (CRM). This course can benefit a wide range of professionals, including:
- Marketing Professionals
- Sales Representatives
- Customer Service Experts
- Business Owners and Entrepreneurs
- Digital Strategists
- Data Analysts
- Marketing Managers
Prerequisites of the Digital CRM Course
There are no formal prerequisites for this Digital CRM Course.
Digital CRM Course Overview
Customer Relationship Management (CRM) has long been at the heart of business success. However, as the digital age advances, so does the complexity and potential of CRM. The course by The Knowledge Academy delves deep into the nuances of leveraging CRM in a digital-first world, ensuring businesses can effectively manage customer interactions across diverse online platforms.
In today's interconnected world, understanding the intricacies of Digital CRM is not just a luxury but a necessity. It plays a key role in tailoring customer experiences, ensuring loyalty, and driving revenue. Professionals such as Digital Marketing Managers, Customer Relations Executives, E-commerce Specialists, and Business Strategists should aim to master digital CRM to ensure they're harnessing its full potential and offering unparalleled customer service.
The intensive 1-day Digital CRM Course by the Knowledge Academy, will equip delegates with the insights, tools, and best practices essential for digital CRM excellence. Furthermore, this Digital Marketing Certification Course will not only sharpen their existing skills but will also introduce them to pioneering techniques in the realm of digital CRM.
Course Objectives
- To comprehend the core principles and evolution of Digital CRM
- To master tools and platforms optimising Customer Relationship Management
- To strategise personalised campaigns enhancing customer engagement
- To evaluate CRM metrics and analytics for informed decision-making
- To integrate CRM with other digital channels for a cohesive strategy
After completing the Digital CRM Course, delegates will possess the expertise needed to excel in Digital Marketing roles. They will be equipped to implement advanced CRM strategies, drive customer-centric marketing campaigns, and contribute to their organisation's growth. This course opens up new career opportunities and is a valuable asset for anyone seeking success on Digital Marketing Courses.
What’s included in this Digital CRM Course?
- World-Class Training Sessions from Experienced Instructors
- Digital CRM Certificate
- Digital Delegate Pack
Why choose us
Ways to take this course
Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Digital CRM Masterclass. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Live classes
Join a scheduled class with a live instructor and other delegates.
Interactive
Engage in activities, and communicate with your trainer and peers.
Global Pool of the Best Trainers
We handpick from a global pool of expert trainers for our Online Instructor-led courses.
Expertise
With 10+ years of quality, instructor-led training, we equip professionals with lasting skills for success.
Global Reach
With classes running in all timezones, access any of our courses and course material from anywhere, anytime.
Unlock your potential with The Knowledge Academy's Digital CRM Masterclass, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
Experience the most sought-after learning style with The Knowledge Academy's Digital CRM Masterclass. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Digital CRM Masterclass sessions.
Highly experienced trainers
Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience
State of the art training venues
We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible
Small class sizes
Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment
Great value for money
Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value
Streamline large-scale training requirements with The Knowledge Academy’s In-house/Onsite Digital CRM Masterclass at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.
Tailored learning experience
Leverage benefits offered from a certification that fits your unique business or project needs
Maximise your training budget
Cut unnecessary costs and focus your entire budget on what really matters, the training.
Team building opportunity
Our Digital CRM Masterclass offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings
Monitor employees progress
The course know-how will help you track and evaluate your employees' progression and performance with relative ease
What our customers are saying
Digital CRM Masterclass FAQs
Digital customer relationship management involves the usage of Internet communication methods and technology to improve consumer relationship management and customer experience management programs.
There are no formal prerequisites for this course.
This course is designed for everyone who wants to attain the knowledge of planning, executing and analysing the strategies of CRM in an organisation.
Yes, The Knowledge Academy offers 24/7 support via phone & email before attending, during, and after the course. Our customer support team is available to assist and promptly resolve any issues you may encounter.
In this training course, delegates will have intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.
This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.
You should receive the confirmation details for the Copywriting Course within 24-48 hours after registration. If you haven't received it by then, please check your spam folder or contact our support team for assistance.
No, there is no formal exam at the end of this course. However, delegates are assessed through practical exercises and activities throughout the training to ensure they understand and can apply the concepts effectively.
After the completion of the Digital CRM Training Course, you can avail for career opportunities in the field of Marketing Specialist, Sales Specialist, Service Specialist, or CRM Community Specialist.
This course can benefit a wide range of professionals like Marketing Professionals, Sales Representatives, Customer Service Experts, Business Owners and Entrepreneurs, Digital Strategists, Data Analysts, Marketing Managers
Digital CRM training enhances your skills to effectively manage customer relationships, streamline processes, and enhance customer engagement. This leads to improved sales, customer retention, and overall business growth, giving you a competitive edge.
The Knowledge Academy in New Zealand stands out as a prestigious training provider known for its extensive course offerings, expert instructors, adaptable learning formats, and industry recognition. It's a dependable option for those seeking this course.
The training fees for Digital CRM Masterclassin New Zealand starts from NZD1995
The Knowledge Academy is the Leading global training provider for Digital CRM Masterclass.
Please see our Digital Marketing Courses courses available in New Zealand
Why choose us
Best price in the industry
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Many delivery methods
Flexible delivery methods are available depending on your learning style.
High quality resources
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
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Digital CRM Masterclass in New Zealand
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