Digital Email Marketing Masterclass | Digital Marketing Course in Krakow

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Digital Email Marketing Masterclass

Krakow

Attain the basic knowledge of Email marketing and its importance.
Gain knowledge of email driver campaigns through Digital Email Marketing.
Learn about the strategies of email marketing.

Dates & Prices Dates & Prices

Course information

Digital Email Marketing Course Outline

Module 1: Fundamentals

Introduction to Email Marketing
Does Email Marketing Work?
Is there a Catch to Email Marketing?
Role of Email within a Digital Marketing Strategy
Five Types of Email
- Awareness
- Consideration
- Conversion
- Product Usage
- Loyalty

Module 2: Email Marketing Tools

Introduction
Choosing an Email Service Provider
In-house vs Outsourcing
What to Look for in an ESP?
CRM Software

Module 3: Five Critical Elements of Every Email You Create

Creating Brand Impact
Adding Intelligence to Your Design
Driving the Purchase
Creating Transactional/Service Messages
Adding Viral Marketing Elements

Module 4: Getting Ready to Build Your Email Marketing Efforts

Aligning Your Strategy with Your Tools
Evaluating Vendors

Module 5: What Happens Once You Send Your Email?

Defining the Analytics Framework
What to Do If Something Goes Wrong?
Revisiting Your Budget
Email Marketing Database and Future Multichannel Efforts

Module 6: Eight Key Drivers of Your Email Campaign

Email Address Acquisition
Creative/Copy
Making the Data Work
Multichannel Integration
Technology (Delivery, Deployment, and Design)
Reporting/Analytics
Privacy/Governmental Control
Reactivation

Module 7: Preparing Your Email Marketing Strategy

Your Audience
Your Goals
Your Email Content

Who should attend this Digital Email Marketing?

The Digital Email Marketing Course is designed for individuals and professionals who are eager to enhance their expertise in Email Marketing. This course can benefit a wide range of professionals, including:

Marketing Executives
Entrepreneurs
Brand Managers
Marketing Managers
Communication Managers
Social Media Managers
Digital Marketing Specialists

Prerequisites of the Digital Email Marketing

There are no formal prerequisites for this Digital Email Marketing.

Digital Email Marketing Course Overview

Email marketing is one section of internet marketing that includes online marketing through social media, websites and blogs. Email Marketing helps you to reach particular categories of clients. The main benefits of email marketing are quality and price. Emailing is a low-priced method to advertise and sell the services or products of the company. It is also simple to set up and monitor an email marketing campaign that allows it easily available to small businesses.

Proficiency in Digital Email Marketing is crucial for creating targeted, effective campaigns that drive engagement and conversion. Marketing professionals, business owners, content creators, and anyone involved in customer communication should aim to master it to enhance their online marketing strategies and business growth.

In this 1-day training course at The Knowledge Academy, delegates will gain knowledge of the basic concepts of digital email marketing and its importance. Delegates will understand the role of email within a digital marketing strategy. Delegates will attain an understanding of different email marketing tools.

Course Objectives

To understand email marketing strategies
To learn how to segment audiences effectively
To master email design and copywriting
To optimise campaign performance
To analyse key metrics, ensuring email compliance,
To understand automating email workflows
To enhance customer engagement for higher conversion rates

At the end of this training, delegates will also understand the email marketing database and future multichannel efforts. Delegates will also understand how to align the strategy with available tools.

What’s included in this Digital Email Marketing?

World-Class Training Sessions from Experienced Instructors
Digital Email Marketing Certificate
Digital Delegate Pack

Why choose us

Our Krakow venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Krakow is located in the Vistula River in the Lesser Poland region of Poland. With a population of nearly 800,000, it is the second largest city in the country. Krakow is world-renowned for its education standards and institutions, offering over 20 higher education institutions. Jagiellonian University is ranked by the Times as the 2^nd best University in the country and has its own library with over 4 million books. Krakow is also home to the AGH University of Science and Technology, the largest of its kind in Poland and the Academy of Music in Krakow which was established in 1888. Krakow has over 25 museums, several renowned theatres and is home to Opera Krakowska, one of the leading operatic institutions in the world. Popular tourist destinations also include Wawel castle, the Wieliczka Mines and Auschwitz museum.

Address

Ul Wielopole 4
Krakow
31-072
Poland

T: +48 221041849

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Digital Email Marketing Masterclass | Digital Marketing Course in Krakow. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Learn more in our FAQs

Unlock your potential with The Knowledge Academy's Digital Email Marketing Masterclass | Digital Marketing Course in Krakow, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Learn more in our FAQs

Experience the most sought-after learning style with The Knowledge Academy's Digital Email Marketing Masterclass | Digital Marketing Course in Krakow. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Digital Email Marketing Masterclass | Digital Marketing Course in Krakow sessions.

Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Learn more in our FAQs

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

Learn more in our FAQs

What our customers are saying

Digital Email Marketing Masterclass | Digital Marketing Course in Krakow FAQs

What is Digital Email Marketing?

Digital Email Marketing is the practice of using email to promote products, services, or brand messages to targeted audiences. It involves crafting personalised messages, optimising content, and analysing performance metrics to drive customer engagement, conversions, and business growth.

What are the prerequisites of the Digital Email Marketing Course?

There are no formal prerequisites for this Digital Email Marketing Course.

Who should attend this Digital Email Marketing Training Course?

This Digital Email Marketing Course is ideal for marketing professionals, business owners, content creators, and anyone responsible for customer communication. It’s beneficial for those looking to improve email campaigns, increase engagement, and drive conversions in digital marketing.

Do you offer support for the course?

Yes, The Knowledge Academy offers 24/7 support via phone & email before attending, during, and after the course. Our customer support team is available to assist and promptly resolve any issues you may encounter.

What is included in the Digital Email Marketing Certification?

In this training course, delegates will have intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion, ensuring you gain practical experience and in-depth knowledge.

What is the duration of this Digital Email Marketing Course?

This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.

How long until I receive the Digital Email Marketing Course confirmation details?

You should receive the confirmation details for the Digital Email Marketing Course within 24-48 hours after registration. If you haven't received it by then, please check your spam folder or contact our support team for assistance.

Will there be an exam at the end of the Digital Email Marketing Training Course?

No, there is no formal exam at the end of this course. However, delegates are assessed through practical exercises and activities throughout the training to ensure they understand and can apply the concepts effectively.

Are there any Digital Email Marketing Course offered by The Knowledge Academy in Krakow?

Yes, the Digital Email Marketing Course is offered by The Knowledge Academy.

What career opportunities are available after the completion of my Digital Email Marketing Training Course?

After completing Digital Email Marketing Training Course delegates may avail career opportunities like Marketing Executives, Entrepreneurs, Brand Managers, Marketing Managers, Communication Managers, Social Media Managers, and Digital Marketing Specialists.

What job roles can benefit from completing this Digital Email Marketing Certification?

Job roles such as Marketing Executives, Entrepreneurs, Brand Managers, Marketing Managers, Communication Managers, Social Media Managers, and Digital Marketing Specialists can benefit from completing this Digital Email Marketing Certification.

How does this course help in growing my business?

This course helps grow delegates business by teaching to design effective email campaigns, optimise content, segment audiences, and analyse performance. With these skills, delegates can boost customer engagement, drive conversions, and enhance brand visibility, ultimately increasing sales and growth.

Why choose The Knowledge Academy in Krakow over others?

The Knowledge Academy in Krakow stands out as a prestigious training provider known for its extensive course offerings, expert instructors, adaptable learning formats, and industry recognition. It's a dependable option for those seeking this course.

What is the cost/training fees for Digital Email Marketing Masterclass in Krakow?

The training fees for Digital Email Marketing Masterclassin Krakow starts from €1195

Which is the best training institute/provider of Digital Email Marketing Masterclass in Krakow?

The Knowledge Academy is the Leading global training provider for Digital Email Marketing Masterclass.

What are the best Digital Marketing Courses courses in Krakow?

Please see our Digital Marketing Courses courses available in Krakow

Why choose us

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

Many delivery methods

Flexible delivery methods are available depending on your learning style.

High quality resources

Resources are included for a comprehensive learning experience.

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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