Course information

Google Website Tools Training​ Course Outline

Module 1: Introduction to Google Web Tools

  • What are Google Web Tools?
  • Ad Experience Report
  • Abusive Experience Report
  • How Abusive Experience Report Works?

Module 2: SEO Fundamentals

  • How Google Search Works?
  • Creating Content
  • Help Google Understand Your Content
  • Content Specific Guidelines

Module 3: Google Search Console

  • Introduction to Search Console
  • Types of Website Properties
  • Add New Property
  • Re-Add a Removed Property
  • Navigate Search Console Report

Module 4: Google Domains

  • Get Started with Google Domains
  • Google Domains Features
  • Buy or Transfer a Domain
  • Manage Domain and Web Presence

Module 5: Email Markup Tester

  • Email Markup Tester Overview
  • Gmail Actions and Highlights
  • Answers in Search
  • Handle Action Requests
  • Securing Actions
  • Limited Use Access Tokens

Module 6: PageSpeed Insights

  • Real-User Experience Data
  • API Explorer
  • CURL
  • Query Parameters
  • Category
  • PageSpeed Insights

Module 7: Google Analytics

  • What is Google Analytics?
  • Set Up Events
  • Measure Ecommerce
  • Set Up a Purchase Event
  • Validate Ecommerce Setup
  • Measure Expectations and Views

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Who should attend this Google Website Tools Training Course? 

The Google Website Tools Course is designed for individuals and professionals who wish to enhance their skills and understanding of using Google's suite of tools for managing and optimising websites. This course can benefit a wide range of professionals, including: 

  • Digital Marketers 
  • Web Developers 
  • SEO Specialists 
  • Business Owners 
  • Marketing Managers 
  • UX/UI Designers 
  • E-commerce Professionals 

Prerequisites of the Google Website Tools Training Course

There are no formal prerequisites for this Google Website Tools Course.

Google Website Tools Training​ Course Overview

Google Web Tools offers services to enhance your site's navigation, appearance in Google search results, and user experience. Web Tools can assist you with various facets of your online presence, including Email Markup Tester and PageSpeed Insights. It enables organisations to measure traffic and engagement on a website and applications. The website's content can be improved with the aid of internet analytics data, which will inevitably lead to a better user experience and optimisation for greater sales. This training aims to furnish learners with the best practices to make a site more accessible and user-friendly by finding the issues and vulnerabilities in a website. Holding skills in monitoring their site interactions will help individuals gain high designations in reputed companies.

In this 1-day Google Website Tools Training course is designed to give delegates a thorough understanding of Google Website Tools, which are crucial in Search Engine Optimisation (SEO). Delegates will also learn about Google domains to quickly and reliably contact website builders. Further, they will learn how to best use the tools offered by Google to increase the efficiency and visibility of their business website to generate more local traffic. Our highly expert trainer with years of teaching experience will conduct this training and help delegates boost their businesses' online performance.

Course Objectives

  • To make a site more accessible and user-friendly by finding the issues and vulnerabilities in a website
  • To maintain an online presence to reach their target audience quickly and efficiently
  • To escalate the efficiency and visibility of their business website to generate more local traffic
  • To measure the website performance deeply using Google Analytics
  • To view abusive experience status and examples of issues that need fixing
  • To understand Google Website Tools for the promotion of business services effectively

At the end of this training course, delegates will be able to improve their website by optimising search engine to increase its visibility and rank higher on the browser. They will also be able to provide suggestions on how the page may be improved by reporting on the user experience of a page through PageSpeed Insights.

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What’s included in this Google Website Tools Training Course?

  • World-Class Training Sessions from Experienced Instructors    
  • Google Website Tools Training Certificate
  • Digital Delegate Pack

Why choose us

Our Columbus venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Columbus is the capital of the state of Ohio, USA. With a population of 830,000 people, it is the largest city in Ohio and the fifteenth largest in the whole of the United States. Columbus City Schools is the largest school district in Ohio, governing over 55,000 pupils. It helps operate around 140 elementary, middle and high schools around the city. The first kindergarten in the United States is claimed to have been started in Columbus in 1838. The first junior high school was created in Columbus in 1909 to help pupils bridge the gap from elementary to high school at a time when it was rare for students to continue their education. The city has two public universities; the Ohio State University and the Columbus State Community College. The Ohio State University has one of the largest college campuses in the United States and is also ranked at number 19 for the best public university. Its highest rated programs are its Pharmacy and Veterinary programs. Other private educational facilities include Columbus College of Art and Design, Ohio Business College and Bradford School.

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Address

Columbus, United States

T: +1 7204454674

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Google Website Tools Training | Digital Marketing Course in Columbus. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Google Website Tools Training | Digital Marketing Course in Columbus, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Google Website Tools Training | Digital Marketing Course in Columbus FAQs

Google Website Tools are a suite of online applications designed to help users create, manage, and optimise websites. They include tools for analytics, search engine optimisation, performance tracking, and user experience enhancement, enabling effective online presence management.
Prerequisites for the Google Website Tools Course typically include a basic understanding of web design principles, familiarity with digital marketing concepts, and proficiency in using computer applications and internet navigation for effective course engagement.
The Google Website Tools Training is suitable for web developers, digital marketers, small business owners, and anyone interested in enhancing their online presence, learning to use Google's tools for website creation and optimisation effectively.
We are able to provide support via phone & email prior to attending, during and after the course.
Google Analytics is a website tracking service, that helps to track user activity on a website. It allows the individuals to get an in-depth report of the website visitors.
This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.
Google assists small businesses in numerous ways as Google Business Profile promotes customer awareness, while Google AdWords produces online traffic and direct leads.
Google Search Console helps to monitor the website's traffic, performance, and fix issues to get better results on Google search results page.
In this Google Website Tools Training, delegates will learn about various Google tools such as Page Speed Insights, Google Domains, Google Search Console, and Google Analytics and will be able to operate them according to their usage.
No formal exam is required at the end of this course. However, delegates are assessed through practical exercises and projects to ensure they have a solid understanding of Dart and can apply their skills effectively in real-world scenarios.
Upon completing the course, career opportunities include roles such as Digital Marketing Specialist, Web Developer, SEO Specialist, Content Manager, and E-commerce Manager, all focused on enhancing online visibility and website effectiveness.
Job roles that can benefit from completing the certification include Digital Marketing Manager, SEO Specialist, Web Designer, Content Strategist, and E-commerce Specialist, all of which require skills in website management and optimisation.
The Knowledge Academy in Columbus stands out as a prestigious training provider known for its extensive course offerings, expert instructors, adaptable learning formats, and industry recognition. It's a dependable option for those seeking this course.
The training fees for Google Website Tools Trainingin Columbus starts from $1295
The Knowledge Academy is the Leading global training provider for Google Website Tools Training.
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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