Course information

X Marketing Masterclass​ Outline

Module 1: Getting Started

  • What is X?
  • Why Do People Use X?
  • Why Do Businesses Use X?
  • X as a Business Tool
  • Basic Functionality and Features
  • Timeline
  • Elements of a Tweet
  • Home Screen
  • Moments and Lists

Module 2: Introduction to X Marketing

  • Connecting and Engaging
  • Setting Up a X Account
  • Writing Tweets
  • Following People
  • Gaining Followers
  • Using Lists to Group People Together
  • Using Shortened Links to Track Tweet Popularity

Module 3: X Business Strategy

  • Pros and Cons
  • Business Strategy Overview
  • Listen
  • Creating Your Plan
  • Setting Your Content Strategy
  • Implementation
  • How Often Should I Post?
  • Content Best Practices

Module 4: X Account Management

  • Developing a Strategy
  • Steps to Successfully Managing Your X Account
  • Managing Your Account Settings
  • What Hashtags Should I Use?
  • Importance of Good Content
  • Promoting Tweets
  • Do I Need a Lot of Followers?
  • Increasing Your Visibility
  • Monitoring and Responding

Module 5: Concepts of X Marketing

  • Ecosystem Approach for Engagement on X
  • X Advanced Search
  • Introduction to X Ads
  • Campaign, Ad Group and Creative Structure
  • Using X Analytics to Drive Content
  • X Automation

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Who should attend this X Marketing Training Course?

The X Marketing Course is designed for individuals and businesses seeking to enhance their online presence and effectively leverage X for marketing purposes. This course can benefit a wide range of professionals, including: 

  • Small Business Owners.
  • Marketing Professionals.
  • Social Media Managers.
  • Brand Managers.
  • Communication Specialists.
  • Public Relations Professionals.
  • E-Commerce Entrepreneurs.

Prerequisites of the X Marketing Training Course

There are no formal prerequisites for this X Marketing Training Course.

X Marketing Masterclass​ Overview

X stands out as a pivotal platform for real-time information, enabling users to remain abreast of the latest news, trends, and global events as they happen. Beyond just information dissemination, it offers unparalleled opportunities for engagement and networking, allowing direct communication between brands, public figures, and their vast audiences.

X Marketing emerges as a potent means of promoting businesses and stands out as a predominant social media platform. Mastering it is crucial for professionals who aim to drive quality traffic to their blogs or establish a loyal follower base for their enterprises. When employed effectively, X can foster a two-way communication channel, enabling businesses to engage with followers, track competitors, and gauge customer sentiments.

This course, of all the other Digital Marketing Courses offered by The Knowledge Academy, is designed to equip delegates with a thorough understanding of X Marketing dynamics. Throughout this intensive 1-day course, delegates will delve into optimising X accounts, harnessing its features for diverse objectives, discerning the nature of content to post, and pinpointing the right audience for interaction.

Course Objectives:

  • To equip delegates with advanced strategies for organic X growth and engagement.
  • To hone skills in creating compelling X content that resonates with target audiences.
  • To understand and apply X analytics for data-driven marketing decisions.
  • To master the nuances of X advertising for maximised ROI.
  • To cultivate strategies for effective brand representation and crisis management on X.

After completing the X Marketing Training, delegates will be well-equipped to leverage X as a powerful tool in their Digital Marketing arsenal. This course on X Marketing opens up new avenues for professionals looking to excel in the field of Digital Marketing, ensuring their skills remain current and valuable in the industry.

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What’s included in this X Marketing Masterclass? 

  • World-Class Training Sessions from Experienced Instructors    
  • X Marketing Certificate 
  • Digital Delegate Pack

Why choose us

Our Charlotte venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Charlotte is the biggest city in the state of North Carolina. It is the third fastest growing major city in the United States.  It has an estimated population of 810,000 people. Charlotte is home to the corporate headquarters of Bank of America. Education in the USA is provided by both public and private schools, and is mandatory until the age of 16.  Pupils conducting their schooling within the USA start off at preschool, followed by elementary school, then middle school, before finishing at high school.  At age 18, US citizens are able to engage in higher education.  Higher education in the USA normally comes in the form of a college, undergraduate school, or a community college – that latter of which doesn’t normally cost anything to attend.  Candidates participating in a course at a college will gain credits towards a bachelor’s degree, whilst candidates participating a course at a community college will be earning credits in order to achieve an associate’s degree. The public school system in North Carolina is the second largest system in the state and the 17th largest in the whole of the United States. There is an estimate 150,000 pupils being taught in the 164 public schools of Charlotte. Charlotte is the home of many notable universities. For example Central Piedmont Community College, Charlotte School of Law, Johnson C. Smith University and the University of North Carolina are all based in Charlotte. The University of North Carolina is the biggest in the city with 27,000 students. At The Knowledge Academy we offer over 50,000 classroom based training courses in the United States, including popular locations such as Buffalo.

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Address

Charlotte, North Carolina

T: +1 7204454674

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led X Marketing Course in Charlotte. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's X Marketing Course in Charlotte, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

X Marketing Course in Charlotte FAQs

X Marketing involves using X's platform to promote products, services, or brands, leveraging its unique features like tweets, hashtags, and trends to reach and engage with a broad audience.
Attending X Marketing Training provides insights into effective strategies, enhances skills in crafting impactful content, and teaches the best practices for engaging with customers and analysing performance metrics on X.
There are no formal prerequisites to attend this X Marketing Certification Training.
X Marketing Training Courses help in growing a business by teaching how to effectively reach target audiences, increase brand visibility, engage with customers, and use analytics to refine marketing strategies for better results.
Yes, we provide support via phone & email prior to attending, during and after the course.
In this X Marketing Training, delegates will have 1-day intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.
The duration of this course is 1 day.
Once your booking has been placed and confirmed, you will receive an email or call regarding the course details and more.
The training fees for X Marketing Coursein Charlotte starts from $1295
The Knowledge Academy is the Leading global training provider for X Marketing Course.
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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