Marketing Training | Video Marketing Masterclass in Chicago

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Video Marketing Course

Chicago

Expert-led Video Marketing Training for real-world skills and strategies
Stay ahead with the latest trends and tools in Video Marketing
Transform your content with practical, impactful Video Marketing insights

Dates & Prices Dates & Prices

Course information

Video Marketing Training Outline

Module 1: Introduction to Video Marketing

Understanding Video Marketing
Importance of Video in Modern Marketing
Video Marketing Statistics and Trends
Types of Marketing Videos
Video Platforms and Channels
Setting Video Marketing Goals

Module 2: Creating Compelling Video Content

Crafting a Video Marketing Strategy
Storytelling in Video
Scriptwriting and Storyboarding
Video Production Equipment
Shooting High-Quality Video
Editing and Post-Production

Module 3: Optimizing for Search and Discovery

Video SEO Strategies
Keyword Research for Video
Metadata Optimization
Video Thumbnails and Titles
Promoting Discoverability

Module 4: Video Distribution and Promotion

Choosing the Right Distribution Channels
Social Media Video Marketing
Email Marketing with Video
Paid Video Advertising
Influencer Marketing with Video
Cross-Promotion Strategies

Module 5: Engaging Your Audience

Building a Video Audience
Creating Interactive Videos
Call to Action (CTA) Strategies
Video Analytics and Insights
Audience Engagement Metrics
Measuring Video ROI

Module 6: Live Streaming and Webinars

Live Video as a Marketing Tool
Planning and Promoting Live Streams
Conducting Successful Webinars
Interactive Features in Live Video
Live Video Analytics
Post-Event Engagement

Module 7: Video Marketing Compliance and Ethics

Copyright and Licensing for Video
Privacy and Data Protection
Ethical Considerations in Video Marketing
Compliance with Regulations
User-Generated Content Guidelines
Handling Negative Feedback

Module 8: Video Marketing Trends and Future Insights

Emerging Video Technologies
Virtual Reality (VR) and Augmented Reality (AR)
Short-Form vs. Long-Form Video
Personalization in Video Marketing
Future of Video Marketing
Staying Updated in the Video Marketing Landscape

Who should attend this Video Marketing Masterclass?

The Video Marketing Masterclass Course in Chicago aims to equip professionals with the knowledge and skills to leverage video as a powerful marketing tool. This course can be beneficial for various professionals, including:

Digital Marketers
Content Creators
Social Media Managers
Brand Strategists
Video Production Managers
Ad Agency Professionals
Multimedia Specialists
E-commerce Entrepreneurs

Prerequisites of the Video Marketing Masterclass

There are no formal prerequisites required for attending the Video Marketing Masterclass.

Video Marketing Training Overview

Video Marketing is the use of video ad formats to promote a brand or offerings via digital platforms. It is one of the most actionable and measurable ways of marketing today. In today's digital age, Marketing Courses in Chicago have become imperative for professionals aiming to stay competitive and relevant. Video Marketing Training, as a subset of these courses, holds particular significance due to its dynamic and engaging nature in conveying messages.

The Video Marketing in Chicago offered by the Knowledge Academy, a comprehensive 1-day training, is designed to equip delegates with practical skills and insights. This course focuses on strategic video creation, distribution, and analysis, ensuring that participants can immediately apply their learning to enhance marketing efforts and drive results.

Course Objectives:

To develop a strategic understanding of video content creation
To explore various platforms and techniques for effective video distribution
To analyze and interpret video analytics to optimize marketing strategies
To enhance storytelling skills for compelling and engaging video narratives
To understand the role of video in building and strengthening brand identity
To implement practical video marketing strategies in real-world scenarios

Upon completion of the Video Marketing Masterclass, delegates in Chicago will emerge with a profound understanding of Video Marketing strategies, enabling them to create impactful content, enhance brand visibility, and drive audience engagement effectively in the competitive digital landscape. This course empowers professionals to leverage the power of video to achieve marketing goals efficiently.

What’s included in this Video Marketing Masterclass?

World-Class Training Sessions from Experienced Instructors
Video Marketing Certificate
Digital Delegate Pack

Why choose us

Our Chicago venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Chicago is on Lake Michigan in Illinois; it is among the largest cities in the U.S.A with a population of 2,635,352. Famous for it’s architecture and skyscrapers such as the iconic John Hancock Center, and the neo-Gothic Tribune Tower. Chicago is also renowned for its museums, including the Art Institute of Chicago. Since the mid 19th century, Chicago has been the centre of higher education and research with several universities such as; the University of Chicago; Illinois Institute of Technology; Northwestern University; Loyola University Chicago; DePaul University and University of Illinois at Chicago.

Address

One Magnificent Mile
980 North Michigan Avenue
Suite 1400
Chicago
Illinois
60611

T: +1 7204454674

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Marketing Training | Video Marketing Masterclass in Chicago. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Learn more in our FAQs

Unlock your potential with The Knowledge Academy's Marketing Training | Video Marketing Masterclass in Chicago, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Learn more in our FAQs

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

Learn more in our FAQs

What our customers are saying

Marketing Training | Video Marketing Masterclass in Chicago FAQs

What is Video Marketing?

Video marketing is the use of videos to promote and inform people about your product or service.

What are the pre-requisites in taking up Video Marketing Training?

There are no formal prerequisites for attending this Video Marketing Training.

Who should attend this Video Marketing Course?

This Video Marketing Course is ideal for anyone who wants to shape their online marketing strategy further to attain more business proficiency.

What are the benefits of Video Marketing Training?

It helps to influence buying decisions, satisfy the customers, grow revenue, rank higher in search, increase traffic, get more backlinks, reach decision-makers, etc., are the benefits of Video Marketing.

What will I learn from this Video Marketing Masterclass?

Attending this Video Marketing Masterclass, you will learn about video marketing practices that will enable you to collect data and metrics to learn more about your target consumers and stay focused. You will also learn the numerous tools, various types and video platforms used in video marketing to upgrade content in videos.

What career opportunities can I expect after completing a certification in Video Marketing?

Post-certification, you'll find opportunities in digital marketing, content creation, brand management, and social media strategy, with enhanced prospects in advertising and media agencies.

How much does a Video Marketer Typically earn?

The salary of a Video Marketer varies widely, with an average range from $40,000 to $70,000 annually, depending on experience and location.

What topics are covered in Video Marketing Training?

Video Marketing Training covers strategy development, content creation, platform optimization, analytics, storytelling techniques, audience engagement, and leveraging social media and SEO for maximum video content impact.

How does the future look for Video Marketing?

Video marketing is poised for exponential growth, driven by technological advancements, increasing internet speeds, and a growing preference for visual content among consumers.

What are the key duties of a Video Marketer?

A Video Marketer is responsible for creating engaging video content, strategizing distribution across various platforms, and analyzing performance to optimize future marketing efforts.

What is the cost/training fees for Video Marketing Course in Chicago?

The training fees for Video Marketing Coursein Chicago starts from $1295

Which is the best training institute/provider of Video Marketing Course in Chicago?

The Knowledge Academy is the Leading global training provider for Video Marketing Course.

What are the best Marketing Courses courses in Chicago?

Please see our Marketing Courses courses available in Chicago

Why choose us

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

Many delivery methods

Flexible delivery methods are available depending on your learning style.

High quality resources

Resources are included for a comprehensive learning experience.

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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