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Course information
WhatsApp Marketing Training Course Outline
Module 1: Introduction to WhatsApp for Marketing
- What is WhatsApp Marketing?
- Benefits of Using WhatsApp for Marketing
- WhatsApp’s Role in Modern Marketing
- Differences Between WhatsApp Business and WhatsApp
Module 2: Develop WhatsApp Marketing Strategy
- Learn the Opt-In Rules
- Download WhatsApp Business App
- Create a Business Profile
- Promote WhatsApp Profile and Opt-In Users
- Set Up Quick Replies
- Use Automated Messages
- Organise Contacts and Chat with Labels
- Create Catalog of Products
Module 3: WhatsApp Template
- What is a WhatsApp Template?
- Types of WhatsApp Templates
- Guidelines for Using WhatsApp Message Templates
- Character Limitations and Formatting
- Crafting Customised WhatsApp Message Templates
Module 4: Broadcasts and Group Messaging
- What is WhatsApp broadcast and WhatsApp Group?
- How to Broadcast a Message on WhatsApp?
- Restrictions and Conditions
- Maximising Sales with WhatsApp Broadcast Lists
- Engaging Customers
- WhatsApp’s Policies
- Advanced Tactics for WhatsApp Business
Module 5: WhatsApp for Customer Service
- Keep Customers Up-To-Date on Their Order Status
- Manage Bookings and Reservations
- Engage with Customers After the Sale
- Automate WhatsApp Messaging for Real-Time Responses
- Leverage Rich Media
- Gather Insights Through Feedback
- Global Customer Service for the Future
Module 6: Use WhatsApp as a Marketing Channel
- Create WhatsApp Business Platform Account
- Communication Platforms
- Campaign Goals and Audience
- Establish Entry Points
- Design Campaign Message
- Check Campaign’s Performance
- Test, Iterate, Repeat
Module 7: Advanced Strategies and Future Projections
- Conversational Marketing Revolution
- Conversational Commerce
- Integration of (AI) Chatbots
- Heightened Awareness for Online Security
- Customised Customer Experiences
- E-Commerce Integration and Transactional Capabilities
Who Should Attend this WhatsApp Marketing Training Course?
This WhatsApp Marketing Training Course is ideal for marketing professionals, business owners, and digital strategists seeking to harness WhatsApp's potential. However, this training will be beneficial for:
- Marketing Professionals
- Small Business Owners
- Sales Managers
- Customer Service Representatives
- Social Media Managers
- Entrepreneurs
- Digital Marketing Students
Prerequisites of the WhatsApp Marketing Training Course
There are no formal prerequisites to attend this WhatsApp Marketing Training Course. However, Basic familiarity with WhatsApp's user interface and features would be beneficial for learners.
WhatsApp Marketing Training Course Overview
WhatsApp Marketing is a strategic approach to promoting products and services through WhatsApp, a widely used instant messaging application. This form of marketing capitalises on the app's large user base and the personal nature of mobile messaging to reach customers directly.
For individuals, especially those running small businesses or personal brands, WhatsApp Marketing offers a cost-effective and direct channel for customer engagement. For organisations, the benefits are multifold. It provides a means to distribute marketing materials instantly to a broad audience, enhances customer service, and allows for the integration of multimedia content in marketing messages.
In this 1-Day course, delegates will learn the intricacies of WhatsApp marketing, including how to effectively use WhatsApp Business tools and features to reach and engage customers. They will gain insights into crafting targeted marketing campaigns, managing customer service, and analysing engagement data to refine strategies. The course will also cover the ethical and legal aspects of WhatsApp marketing, ensuring a responsible approach.
Course Objectives
- To understand WhatsApp's role in modern digital marketing
- To master WhatsApp Business tools for effective communication
- To develop engaging and targeted marketing campaigns on WhatsApp
- To implement best practices in customer service via WhatsApp
- To analyse and interpret engagement data for strategy refinement
- To ensure compliance with legal and ethical marketing standards
- To integrate WhatsApp seamlessly into broader marketing strategies
After attending this training, delegates will be able to develop and execute comprehensive WhatsApp marketing campaigns effectively. They will also be able to use WhatsApp Business features for enhanced customer engagement and service.
What’s included in this WhatsApp Marketing Training Course?
- World-Class Training Sessions from Experienced Instructors
- WhatsApp Marketing Certificate
- Digital Delegate Pack
Why choose us
Our Albany, NY venue
Includes..
Air conditioned
To keep you comfortable during your course we offer a fully air conditioned environment.
Full IT support
IT support is on hand to sort out any unforseen issues that may arise.
Video equipment
This location has full video conferencing equipment.
Ways to take this course
Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led WhatsApp Marketing Training Course in Albany, NY. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Unlock your potential with The Knowledge Academy's WhatsApp Marketing Training Course in Albany, NY, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.
Tailored learning experience
Leverage benefits offered from a certification that fits your unique business or project needs
Maximise your training budget
Cut unnecessary costs and focus your entire budget on what really matters, the training.
Team building opportunity
Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings
Monitor employees progress
The course know-how will help you track and evaluate your employees' progression and performance with relative ease
What our customers are saying
WhatsApp Marketing Training Course in Albany, NY FAQs
Please arrive at the venue at 8:45am.
We are able to provide support via phone & email prior to attending, during and after the course.
Delegate pack consisting of course notes and exercises, Manual, Experienced Instructor, and Refreshments
This course is [ ] day(s)
Once your booking has been placed and confirmed, you will receive an email which contains your course location, course overview, pre-course reading material (if required), course agenda and payment receipts
The training fees for WhatsApp Marketing Training Coursein Albany, NY starts from $1205
The Knowledge Academy is the Leading global training provider for WhatsApp Marketing Training Course.
Please see our Marketing Courses courses available in Albany, NY
Why choose us
Best price in the industry
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Many delivery methods
Flexible delivery methods are available depending on your learning style.
High quality resources
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
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