Adobe Analytics Training Overview

Adobe Analytics Training Course Outline

Module 1: Introduction to Adobe Analytics

  • What is Adobe Analytics?
  • Basics of Analytics
  • Customising UI

Module 2: Analysis Workspace

  • Basis of Analysis Workspace
  • Navigate Workspace Projects
  • Working with Panels
  • Building Freeform Tables
  • Applying Segments
  • Metrics
  • Dimensions
  • Calendar and Date Ranges
  • Curation and Sharing in Analysis Workspace
  • Cohort Analysis

Module 3: Administration

  • Managing Report Suites
  • Data Governance and GDPR
  • Traffic Management
  • Logs

Module 4: Implementation

  • Basics of Implementation
  • Using JavaScript
  • Validating and Troubleshooting
  • SPA Pages

Module 5: Components

  • Segmentation
  • Calculated Metrics
  • Classification
  • Virtual Report Suites
  • Activity Map

Module 6: Exporting

  • From UI
  • Data Warehouse
  • Data Feeds
  • Report Builder

Module 7: Integrations

  • Audience Manager
  • Ad Cloud
  • Ad Hoc Analysis
  • Power BI
  • Magento

Module 8: Data Science

  • Using Adobe Analytics ML and AI
  • Anomaly Detection in Analysis Workspace
  • Contribution Analysis in Analysis Workspace

Module 9: Vertical-Specific

  • Retail Variables and Events
  • Add Launch Rule for Purchase Event

Module 10: Media and Mobile App Analytics

  • Measuring Voice or Audio
  • Mobile App Analytics Implementation
  • Measuring Mobile Analytics

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Who should attend this Adobe Analytics Training Course?

This Adobe Analytics Training is designed for individuals seeking to enhance their skills in gathering insights from data to optimise digital strategies. The following individuals can greatly benefit from attending this training:

  • Digital Marketing Managers
  • Web Analysts
  • Data Scientists
  • Content Managers
  • Conversion Rate Optimisation (CRO) Specialists
  • Marketing Managers
  • Business Analysts
  • Digital Analysts

Prerequisites of the Adobe Analytics Training Course

There are no formal prerequisites for this Adobe Analytics Training. However, familiarity with Web Analytics concepts and technologies can be beneficial for the delegates.

Adobe Analytics Training Course Overview

Adobe Analytics stands at the forefront of digital analytics, offering powerful insights into web, marketing, and customer data. This technology enables businesses to understand consumer behaviour in depth, facilitating data-driven decisions that can significantly enhance digital marketing strategies and online presence.

Mastering Adobe Analytics is crucial for Digital Marketers, Data Analysts, and Web Developers who leverage comprehensive data insights to optimise website performance and improve marketing campaigns. Proficiency in this tool enhances one's analytical capabilities and opens up opportunities for career advancement in the rapidly evolving digital landscape.

This 1-day training course by The Knowledge Academy is designed to equip delegates with the essential skills and knowledge to navigate Adobe Analytics effectively. Attendees will learn to set up reports, analyse customer data, and interpret insights to make informed business decisions. The hands-on approach ensures that delegates gain practical experience, enabling them to apply what they've learned to their professional roles immediately.

Course Objectives

  • To understand the fundamentals of Adobe Analytics and its application in digital analytics
  • To learn how to configure and customise reports tailored to specific business needs
  • To gain proficiency in analysing and interpreting data to uncover customer insights
  • To master the use of Adobe Analytics tools for tracking web and marketing performance
  • To develop skills in segmenting and targeting audiences for more effective marketing campaigns
  • To equip delegates with the skills to effectively use Adobe Analytics for data-driven decision-making

After completing this course, delegates will receive a certification acknowledging their Adobe Analytics proficiency. This certification validates their skills and enhances their credibility and marketability in digital analytics.

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What’s included in this Adobe Analytics Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • Adobe Analytics Certificate
  • Digital Delegate Pack
Hands-On Labs: Included as part of our online instructor-led delivery, these labs provide real-world exercises in a simulated environment guided by expert instructors to enhance your practical skills.

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Why choose us

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Adobe Analytics Training. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

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Live classes

Join a scheduled class with a live instructor and other delegates.

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Interactive

Engage in activities, and communicate with your trainer and peers.

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Global Pool of the Best Trainers

We handpick from a global pool of expert trainers for our Online Instructor-led courses.

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Expertise

With 10+ years of quality, instructor-led training, we equip professionals with lasting skills for success.

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Global Reach

With classes running in all timezones, access any of our courses and course material from anywhere, anytime.

Unlock your potential with The Knowledge Academy's Adobe Analytics Training, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Adobe Analytics Training. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Adobe Analytics Training sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy’s In-house/Onsite Adobe Analytics Training at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our Adobe Analytics Training offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Adobe Analytics Training FAQs

Adobe Analytics is a powerful web analytics tool that provides in-depth insights into user behaviour, web traffic, and marketing performance. It helps businesses track and analyse data to optimise their digital strategies and enhance user experiences.
The courses offer comprehensive training on data collection, analysis, and reporting. Key features include hands-on exercises, real-world case studies, expert instructors, and insights into advanced analytics techniques and tools.
Taking this training equips you with the skills to effectively analyse and interpret data, enabling better decision-making and strategy development. It enhances your ability to drive marketing success and provides a competitive edge in the job market.
These courses are ideal for Digital Marketers, Analysts, And Business Professionals who want to improve their data analysis skills and leverage Adobe Analytics for actionable insights. The courses also cater to those looking to advance their careers in analytics.
No specific formal is required for this course. However, a basic understanding of digital marketing and analytics concepts can be helpful. The course is designed to accommodate various skill levels.
Yes, we offer 24/7 support to ensure you have assistance whenever needed throughout your training. Our team is available to help with any questions or issues you may encounter.
This course includes comprehensive modules on data analysis, reporting, and optimisation. You'll receive access to interactive materials, practical exercises, and real-life case studies to enhance your learning experience.
This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.
In this course, you'll learn how to set up and configure Adobe Analytics, analyse user data, create reports, and use insights to drive business strategies. The training covers both basic and advanced features of the platform.
Yes, we offer a self-paced Adobe Analytics Course option, allowing you to learn at your own speed and convenience. This flexible approach fits well with busy schedules and varying learning paces.
Absolutely! We offer tailored corporate training solutions for Adobe Analytics to meet the specific needs of organisations. This training can be customised to align with your company’s goals and objectives.
Adobe Analytics Certification aims to validate your expertise in using Adobe Analytics tools and techniques. It demonstrates your ability to effectively analyse and interpret data, enhancing your credibility and career prospects in analytics.
If you encounter any issues accessing the Adobe Analytics Certification Course, please contact our support team. They are available to assist you with resolving access problems and ensuring a smooth learning experience.
The difficulty level of Adobe Analytics Courses ranges from beginner to advanced. The courses are designed to accommodate various skill levels, with content structured to build knowledge progressively.
Holding Adobe Analytics Certification signifies that you have a recognised level of expertise in analytics. It enhances your professional credibility, opens up career opportunities, and demonstrates your commitment to mastering advanced analytics skills.
The qualification for this Adobe Analytics Course is open to individuals with a basic understanding of analytics and digital marketing. No specific academic qualifications are required, making it accessible to a wide range of learners.
After completing the training, you can apply your new skills to analyse and optimise marketing strategies, pursue Adobe Analytics Certification, or explore advanced analytics roles to further your career.
Adobe Analytics Certification Training provides you with in-depth knowledge and practical skills to excel in data analysis and reporting. It boosts your career prospects, helps you stand out in the job market, and enhances your ability to drive impactful business decisions.
Adobe Analytics Certification is valuable for digital marketers, data analysts, business intelligence professionals, and anyone involved in data-driven decision-making. It is especially beneficial for those aiming to advance their careers in analytics and marketing.
With this training, you can pursue roles such as Digital Analyst, Marketing Analyst, Data Analyst, or Business Intelligence Specialist. These positions leverage your skills in data analysis and interpretation to drive strategic decision-making.
No, a background in other Adobe Courses is not necessary to take this course. The course is designed to provide all the foundational knowledge you need, regardless of prior experience with other Adobe products.
The training fees for Adobe Analytics Trainingin China starts from $1595
The Knowledge Academy is the Leading global training provider for Adobe Analytics Training.
Please see our Adobe Courses courses available in China
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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Adobe Analytics Training in China

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